McCann India Bags Grand Prix for Good at Cannes Lions 2017

Dated: June 19, 2017

McCann Health, New Delhi / McCann Worldgroup India, Mumbai has bagged the Lions Health Grand Prix for Good, open to Gold Lion winning entries ineligible for a Grand Prix in their section along with four Gold and four Silver and a Bronze Lion at the Lions Health 2017. The agency won all the medals for its 'Immunity Charm' campaign done for Ministry of Public Health, Islamic Republic of Afghanistan. The award was judged by Caleb Tiller, Executive Director of Communications & Public Affairs, the United Nations Foundation, and members of the Pharma and Health & Wellness Juries: Mike Rodgers, June Laffey, Christine Abbott and R. John Fidelino.

Caleb Tiller, commented “The Lions Health Grand Prix for Good award sits at the cross-section of creativity and social impact. It’s an exciting time for our community, as cross-pollination between sectors is creating new opportunities to engage people in driving social change and improving lives.”

Commenting on the win, Prasoon Joshi, Chairman, McCann Asia Pacific & CEO and Chief Creative Officer, McCann India, said, “We are really proud of the work done for Afghan Ministry of Public Affairs, titled the Immunity Charm. When an idea is seeded in culture and finds a meaningful role in people's life it's always has a positive impact and increased salience. This idea does exactly that. McCann feels pride in being associated with a brand effort as meaningful as this, am also proud of Prateek Bhardwaj, Harshit Jain, Soumya Nagabhushan  Dr. Daniel J Carucci, Kamya lawadhi,  Andrew Schirmer, Urvashi Das & Vaibhava Bhatnagar”and the entire team."

In Health and Wellness Lion, Taproot Dentsu won a Bronze Lion for its Adidas Odds campaign while Ogilvy Mumbai bagged a Bronze Lion for ‘Savlon Healthy Hands Chalk Sticks’ campaign.



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