Jaideep Mahajan returns to Rediffusion Y&R

Dated: July 20, 2015

Jaideep Mahajan has returned as National Creative Head to Rediffusion Y&R from Linen Lintas Delhi, where he was until recently Executive Creative Director. During his previous stint at Rediffusion, he was Creative Head from 2008-2010 and National Head (Art) and Executive Creative Director from 2012-2013.

At Rediffusion, Mahajan is best remembered for the Dabur Vatika Shampoo ‘Brave & Beautiful’ ad, focusing on a cancer survivor with the catchline: ‘Some people don’t need hair to be beautiful’.

Speaking on Mahajan’s appointment, Dhunji Wadia, President, Rediffusion Y&R, said: “Jaideep has a proven reputation as a creative leader and is held in great regard both internally and among his clients.”

Mahajan will work with CCO, Rahul Jauhari and will be based at the agency’s Delhi office and will oversee Everest Delhi.

With close to two decades of industry experience, Mahajan has won over a 100 national and international awards and has considerable big-brand work in his portfolio.

In the past, he has worked with agencies, such as JWT, Contract, Linen Lintas, McCann Erickson, Kuala Lumpur, and Leo Burnett/Arc Worldwide, Kuala Lumpur.

CB

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