Make in India – Making it Happen by Design

By: Creative Brands Bureau | New Delhi             Dated: October 15, 2015

The CII-NID Design Summit is India’s annual flagship design event happening for the last 14 years. The Design Summit and Expo 2015 is a perfect platform for meeting the various stakeholders of design including the user industry to network & interact and get exposed to the power of design & get the potential users of design converted to the religion of design.

CII - NID

The 15th CII-NID Design Summit & Expo “Make in India – Making it Happen by Design” will be held on  2-3 December 2015 at Hotel Lalit, New Delhi. Since last 14 years, Confederation of India Industry has been performing the role of India's strategic body for promoting and leveraging design towards sustainable economic growth. It has strenuously and diligently worked to strengthen and support the economy and society by demonstrating and promoting the vital role of design in making businesses more competitive and public services more effective.

The CII-NID Design Summit is India’s annual flagship design event happening for the last 14 years. The Design Summit and Expo 2015 is a perfect platform for meeting the various stakeholders of design including the user industry to network & interact and get exposed to the power of design & get the potential users of design converted to the religion of design. The expo is a perfect place where they can show branding solutions, typography projects, identity design, lighting, tabletop, furniture, electronics, housewares, tools and other different forms of design and launch a new product or service.

The theme of 15th CII NID Design Summit is “Make in India - Making it Happen by Design”.  Implicit in the Make in India campaign by the Prime Minister of India is the understanding of the important role of manufacturing and endeavor to transform India into a global manufacturing hub.  In the wake of this national agenda it is but imperative to establish that Design has an important enabling role to play in achieving this objective. The 15th CII-NID Design Summit will discuss what role design can play in supporting business sustainability and growth through design innovation coupled with evolving new paradigms of manufacturing.

The theme will explore how design can help in new product development, new market creation, go-to-market mechanisms for new ideas, and creation of product-service eco-systems. The summit will endeavor to deliver a convincing message that new product development and efficient product design help create a competitive advantage that rewards companies, customers and economies. 

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