This Diwali Western Union to light up many homes in remote villages of India

Dated: October 21, 2015

Western Union

Western Union to Light Up Indian Homes in Remote Villages this Diwali, The Western Union Company, a leader in global payment services is all set to light up  many homes in remote villages of India this Diwali. The main motive is to make electricity available to those villages who have never seen or experienced a light in their homes. Each remittance received from designated countries during the period 15th October to 30th November, 2015 through Western Union services will contribute towards the lighting up of a village in rural India.

Western Union will contribute up to INR 100 for each Western Union remittance received in India from designated countries during this period. It is said that around 10 villages across India may benefit from this initiative.

Today just 69 per cent of the population have access to electricity connections and the situation is even grimmer in the interior regions of the country. For example, in Bihar 80 per cent of households experience almost zero access to electricity. Hence to make the Government's initiative of, "Power for All" a dream come true and to ensure households in villages have light this Diwali, the Indian diaspora now have an option to remit money to India and contribute to the success of this initiative.

Kiran Shetty, Western Union's Managing Director & Regional Vice President, India & South Asia, said: "By providing solar lamps to these households they will be able to celebrate the festival of lights and dispel darkness in their homes. This platform also ties into the Prime Minister's objective of ensuring every village has power supply by the year 2022[4]. The solar lamps will provide a sustainable option for electricity where kerosene lamps have been used for decades. We intend to spread the festive cheer to these villages and let them experience a bright Diwali too."

CB

OUR MAGAZINE

ADVERTISEMENT

© Copyright 2015. Creative Brands Magazine. All rights reserved. Privacy Policy /  Disclaimer /  Terms & Conditions