Zirca Digital Solutions reaching out to Southeast Asia and North Asia
Dated: November 02, 2015
Zirca Digital Solutions, a Mumbai based Digital Solutions Company has announced its expansions into Southeast Asia and North Asia. They will be offering real-time online expressions – Exclusive brand experiences, bespoke digital solutions including rich media solutions across displays in video and mobile.
Zirca has appointed Sukesh Singh as Consultant – Sales and Business Development who will be based out of Singapore. Singh who has acquired experience in Sales, Business Development and Partner Management during his previous stints at Phunware Inc. and BBC Worldwide, will provide an advantage to Zirca’s partner and client base in the region. He will be actively involved in building local teams for these markets. Some key personnel from the India team will also be given the opportunity to international exposure.
“The business environment certainly won’t be identical to that in India. However, the fact that Southeast Asia and North Asia are more developed markets, works in our favour. Establishing our business here will be less of a challenge as compared to what it would be for a similar company looking to expand into India. Our expertise in Digital Media Sales and Operations brought from the years of experience in the Indian market combined with the localized knowledge that Sukesh brings in will enable us to systemize the expansion process and provide a suite of services that are specific to this region”, Neena Dasgupta, CEO and Director, ZIRCA Digital Solutions said.
Karan Kumar Gupta, Managing Director, ZIRCA Digital Solutions added that “Geographic expansion is a clear and powerful way to drive growth. Our clients need a global service and a global perspective. Asia is diverse. A ‘one size fits all’ approach to asset monetization does not work – we recognise this and hence plan to have offices set up across locations in order to be more in sync with these market differences. We are looking to build a strong team focused solely on our international expansion.”