Ritu Sharda Appointed as Senior Executive Creative Director, BBDO India
Dated: April 21, 2016
BBDO India has roped in Ritu Sharda as the new senior executive creative director for Delhi. Prior to joining she was with ITSA Brand Innovations as their executive creative director. In her new role Sharda will be expected to lead a strong team for existing accounts such as 7UP, Quaker Oats, Mirinda, Zandu, Wrigley's, SC Johnson and Exxon Mobil, among others. She will also be responsible for leading the creative standards for new businesses based out of Delhi.
Josy Paul, Chairman & Chief Creative Officer, BBDO India, commented, “We are thrilled to have Ritu Sharda leading the creative culture and product of BBDO in Delhi. Ritu is a transformational artist, poet, writer, social observer, and an internationally recognized builder of big brands. Her sensitivity to the truth and power of advertising as a change agent in society is what makes her super special. Our highly talented Delhi team will benefit greatly from her creative energy and inspired leadership.”
On joining BBDO India, she said, "I am super excited. I met Josy a couple of months back and it was an absolute delight and things have clicked beautifully from there on. I love the kind of work BBDO is doing. The time, the place, everything feels just right."