Dentsu's former Chairman Sandeep Goyal to invest in Digital Start-Ups

Dated: May 31, 2016

Goyal aims to make late stage investments in the Digital Media and Mobile Innovation verticals; as also service sector start ups, especially in the F&B, Logistics, E-commerce / M-commerce and Cab pick-up space (local mobility) with mobile enabled platforms.



Sandeep Goyal, Chairman of Mogae Media had sold his 26 percent of stake in Dentsu india in the year 2011 raising upto a Rs100 Crores fund and now plans to back startups that have built brands but are struggling to raise funds . Goyal aims to make late stage investments in the Digital Media and Mobile Innovation verticals; as also service sector start ups, especially in the F&B, Logistics, E-commerce / M-commerce and Cab pick-up space (local mobility) with mobile enabled platforms.

An alumni of Harvard Business School, and former Country Head of one of the world’s largest telecom companies is expected to join hands with Goyal in this initiative.

Goyal said, “Analytics, mobile ad serving platforms, programmatic buying on the mobile, mobile fulfillment and mobile targeting are areas that Mogae Media is keenly focused on. Any acquisitions or investments in this space are of interest to us immediately.”

He added, “We are separately looking at companies who have created a solid brand but have burnt too much cash getting there. They now need an injection of both cash and rock solid experience for a good chance to survive. Outside of Mogae Media, some of my ultra HNI friends and I will partner in these investments.”

 

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