Drivers of Digital Award for Indian Express News Portal
By: Amith Rahul Dated: September 29, 2016
The Indian Express news portal has won the Drivers of Digital Awards 2016. This was announced by Inkspell solutions at Hotel The Park, New Delhi on 28th September 2016. The objective of the Drivers of Digital Awards is to establish a globally recognized Awards property in India.
Eminent personalities like Apurva Chamaria (HCL), Debasis Chatterji (Netxcell), Dr A Nagarathna (NLUIS), Gaurav Mehta (OLX), Gyan Gupta (Dainik Bhaskar), Noor Warsia (DMA), Piyush Pushkal (Dell), Rahul Ramchandani (Google), Rubeena Singh (MoneyControl), S Rajendran (Acer) were among many others on the jury panel of the Drivers of Digital Awards 2016.
The Indian Express news portal has been experimenting many new digital content possibilities and has focused on quality content. This made them different from the overloaded news portal segment in India. Anant Goenka, the young and energetic head of Express Digital division is all for the disruptive innovations planned by his team.
Anant Goenka joined the Express Group in 2012 after working as a media manager at Spenta Multimedia and had returned from an internship at Bloomberg’s London office. By that time the group was ranked number 15 in terms of news websites visited, according to Nasdaq-listed cross platform measurement company comScore. It has now all the way made it number three leaving behind The Times of India and NDTV. In terms of visitors, The Indian Express news portal has seen a seven-fold jump to 42 million unique visitors each month.
Drivers of Digital Awards 2016 is associated with the International Council of Digital Enterprises and Networks (a Digital Europe initiative), Dainik Bhaskar, Digital Market Asia, Explara, For Press Release, Indian Television, India Today Group, Reach Media Global, Social Samosa, Octane and others. The award has included participation from industries like Digital marketing, e-Commerce & m-Commerce, Media, FMCG, BFSI, Auto, Electronics, OEMs, Technology and Conglomerates
The DOD Awards will encourage the entrepreneurship spree in the digital arena and celebrate the brisk pace of digital advancement in the country. It also aims to acknowledge and recognize the exceptional contributions to the digital growth by individuals, groups, as well as enterprises across different segments and sectors of the industry and act as a catalyst to the technological advancement and the progress in the national economy.