Branding

Switzerland Tourism Launches their ‘InLoveWithSwitzerland Campaign with Brand Ambassador Ranveer Singh

Switzerland Tourism has launched its 2017 summer campaign, ‘InLoveWithSwitzerland’, featuring brand ambassador Ranveer Singh. Switzerland is one of the world’s most loved destinations for the adventure and leisure traveller; Whether leisure or adventure whatever your...

Dated: March 14, 2017

Isobar India Bags Digitial Duties of Panasonic

Isobar has bagged the digital mandate of Panasonic India from Dentsu Aegis Network. The mandate is for a full service digital business of Panasonic. The brand has aggressively focused on market research, product innovation and...

Dated: April 28, 2016

Speed for quality content!

Airtel has launched 4G with a challenge 'If your network is faster, we will pay your mobile bills for life.' The TV commercials made on this team is attracting the youngsters. So the business is...

By: Shajan C Kumar             Dated: August 27, 2015

DREAM RUN

Delhi has never been the same since. The Delhi Metro recently accomplished a widely admired decade-long run. Carrying nearly 27 lakh (2.7 million) passengers every day, the network covers close to 200 kilometres, serving 140...

By: K.G. SREENIVAS             Dated: January 28, 2015

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Marketing

Kids Get Some Sweet News with Dunkin’ Donuts’ DunkyDoos

Dunkin’ Donuts (DD), the All-Day Part Food Cafe, has today launched a new and exciting range of donuts, ‘DunkyDoos’ designed specially around kids. The new fun and creative range has been developed keeping in mind...

Dated: July 27, 2016

Puneet Malhotra Appointed as the Managing Partner of Candid Marketing

Candid Marketing is one of India's leading brand activation agencies that offer clients a wide range of turnkey services from past 20 years. Over the years, Candid has conceptualized over 40,000 brand activations & events...

Dated: May 04, 2016

Rajasthan Patrika promotes Hemant Bamgude as Vice President, Marketing

Rajasthan Patrika has elevated Hemant Bamgude as vice-president -- marketing. Bamgude has over 12 years of experience in media sales and marketing, and has previously held positions with several media companies. His last assignment was...

Dated: February 23, 2016

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Media

Tarvinderjit Singh & Siddharth Dyalchand Joins Cheil India

Cheil India has announced the appointment of Tarvinderjit Singh as Executive Creative Director and Siddharth Dyalchand as Group Creative Director. Both will work under Chief Creative Officer Sagar Mahabaleshwarkar’s charge....

Dated: July 13, 2016

Louise Pedersen Returns to All3Media International as CEO

Louise Pedersen, current Playground Television MD in the UK, is all set to return to All3Media International as CEO. Pedersen spent 10 years leading the super-indie distributor before making a move to Playground Television to...

Dated: July 12, 2016

Former Nat Geo Exec Maryanne Culpepper Joins Environmental Film Festival

The Board of Directors of the Environmental Film Festival in the Nation’s Capital, the largest and longest-running environmental film festival in the U.S., announces the appointment of former National Geographic media executive and award-winning independent...

Dated: July 12, 2016

K&L Arms wins creative duties of Nikon

K&L Arms, a Joint Venture (JV) between Arms Communication and K&L Japan formed in the year 2008, has emerged the winner in a multi-agency pitch invited by Nikon for its business for the year 2016-2017....

Dated: February 17, 2016

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Design

Apparel Training and Design Centre signs MoU with Andhra Pradesh State Skill Development Corporation

In order to accomplish the ever increasing requirement of skilled-youth in the rapidly growing textile/Fashion related sectors, Apparel Training and Design Centre (ATDC) signed an MOU (Memorandum of Understanding) with Andhra Pradesh State Skill Development...

By: Creative Brands Bureau | Gurgaon             Dated: September 30, 2015

India Design Mark for quality design standards

Design is everywhere. And it is to make things better for people. Design could be viewed as an activity that translates an idea into a blueprint for something useful, whether it's a car, a building,...

By: Amith Rahul             Dated: September 21, 2015

Designing Business Models Workshop at NID

The National Institute of Design (NID) will be organising a three day workshop on “Designing Business Models" from the 26 to 28 October 2015. The main objective of this three day workshop is to expose...

By: Creative Brands Bureau | Ahmedabad             Dated: September 18, 2015

CREATIVE DISRUPTION

Shombit Sengupta is an international creative business strategy consultant. Founder and Creative Strategist at Shining, Shombit, who is a French national now, Shombit began life at the bottom of the pyramid, living in a divided...

By: K.G. SREENIVAS             Dated: January 28, 2015

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New Trends

BREAKING RULES

Maverick Foo is the name… Mave his preferred moniker. What does he do? He fosters what he calls ‘wantrepreneurs’ or entrepreneurs who want to be one… ...

By: K.G. SREENIVAS             Dated: May 01, 2014

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