Marketing

Kids Get Some Sweet News with Dunkin’ Donuts’ DunkyDoos

Dunkin’ Donuts (DD), the All-Day Part Food Cafe, has today launched a new and exciting range of donuts, ‘DunkyDoos’ designed specially around kids. The new fun and creative range has...

Dated: July 27, 2016

Puneet Malhotra Appointed as the Managing Partner of Candid Marketing

Candid Marketing is one of India's leading brand activation agencies that offer clients a wide range of turnkey services from past 20 years. Over the years, Candid has conceptualized over...

Dated: May 04, 2016

Rajasthan Patrika promotes Hemant Bamgude as Vice President, Marketing

Rajasthan Patrika has elevated Hemant Bamgude as vice-president -- marketing. Bamgude has over 12 years of experience in media sales and marketing, and has previously held positions with several media...

Dated: February 23, 2016

Mindshare appoints Stephen Berkov as Managing Director

Mindshare, the global media agency network has hired Stephen Berkov to run its operation in Japan and Korea. In this role, Berkov will lead Mindshare operations in Japan and Korea,...

Dated: February 22, 2016

The food startup's new player: Rocketchefs

Rocketchefs is a first of its kind gourmet mobile delivery service that makes great food available immediately, through its mobile food bikes, vans and especially designed food pods. Food lovers...

By: Amith Rahul             Dated: February 19, 2016

Flipkart & Amazon launch same day seller service

Flipkart and Amazon India have both launched initiatives to enable sellers to onboard in under an hour, the latest efforts by the two largest online marketplaces in the country to...

Dated: February 19, 2016

Kalyan Jewellers inks exclusive partnership with Flipkart

Kerala-based jewellery brand Kalyan Jewellers has announced its foray in the e-commerce segment and will offer gold and diamond jewellery on retail major Flipkart's e-commerce platform. Over 1200 jewellery...

Dated: February 11, 2016

Snapdeal to relaunch Maggi Noodle online

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Dated: February 11, 2016

The biennial automobile extravaganza comes to an end with 108 new launches

The 12th edition of Delhi Auto Expo is driving to its last day in the capital. The Auto Expo is made of two major events- the Motor Show and the...

By: Amith Rahul             Dated: February 11, 2016

H&M's first store in India is now open!

H&M (Hennes & Mauritz) opened its first store in India at Select Citywalk in Saket, New Delhi on 2nd October 2015. Karl-Johan Persson – CEO; Janne Einola – Country Manager...

By: Amith Rahul             Dated: October 02, 2015

The International Student Animation Festival Chitrakatha is here again

Chitrakatha is here yet again to bring together all the creative minds of the country. After the success of the previous editions, Chitrakatha’15 is to begin from 14th to 18th...

By: Creative Brands Bureau | New Delhi             Dated: September 19, 2015

Advertising on Metro stations and trains are growing

In today's Delhi, Metro is the most sought out medium of public transport which provides total comfort to its travelers. Every day lacs of people move from one destination to...

By: Amith Rahul             Dated: September 16, 2015

Experimenting on Campus Engagement Initiatives

Online sales are getting hotter! Hope you remember the Flipkart campaign on 'Nahi kharida?', #AchhaKiya created a buzz on social media as their competitors aped them in all possible ways!...

By: Shajan Kumar              Dated: August 28, 2015

Conclave on New Product Development

A Conclave for MSMEs on New Product Development is being organised by CII in partnership with Department of Scientific & Industrial Research, Government of India and Industrial Design Centre, IIT...

By: Shajan Kumar             Dated: August 28, 2015

Speed for quality content!

Airtel has launched 4G with a challenge 'If your network is faster, we will pay your mobile bills for life.' The TV commercials made on this team is attracting the...

By: Shajan C Kumar             Dated: August 27, 2015

What do you sell?

Do we sell products or aspirations, things or dreams, objects or desires? ...

Dated: December 01, 2014

SOLD, UNSOLD

Fragrances or wedding bells, the coat or the cut, tiles or lifestyle… and that knowledge lies at the heart of selling, says Achal Rangaswamy...

Dated: December 01, 2014

‘ INDIAN CONSUMERS ARE DEMANDING ’

Sachin Kapur, Chief Marketing Officer, GroupOn India, talks about what sets apart the Indian consumer from others, what goes on behind the making of a deal....

By: Sapna Nair-Purohit             Dated: June 01, 2014

The Missed Call Opportunity

How can brands engage with the average Indian consumer who probably doesn’t even know how to store contact numbers on his phone, let alone download an app?...

Dated: June 01, 2014

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