Brands
THE Y LAUNCHES “IT STARTS HERE” NATIONAL BRAND PLATFORM
The Y Australia has launched “It Starts Here”, its first unified national brand platform in a decade, developed by Think HQ. The campaign...
STELLANTIS SHOWCASES SIX CONCEPTS IN PARIS
Stellantis unveiled six striking concept vehicles at an executive preview in Paris, ahead of the Paris Motor Show. Representing Alfa Romeo, Citroën, DS...
SMIRNOFF ICE DEBUTS IN INDIA AS DIAGEO EXPANDS READY-TO-DRINK PORTFOLIO
Diageo has launched Smirnoff Ice in India, introducing the iconic ready-to-drink brand to Goa, Bengaluru and Mumbai with Smirnoff Ice and Smirnoff Ice...
BLUE MOON MINTY JAMUN WINS GOLD AT THE VODKA MASTERS 2026
Blue Moon Minty Jamun, from House of NV Group, has secured a Gold medal at The Vodka Masters 2026 in London, recognised in...
DLF MALLS CELEBRATES BEAUTY WITH BEYOUTIFUL 2026
DLF Malls has announced the third edition of its flagship beauty campaign, BeYOUtiful, running from 25 September to 11 October 2026 across five...
POPPI BROADENS FUNCTIONAL BEVERAGE HORIZONS WITH LIFT AND CHILL
PepsiCo-owned Poppi is expanding its functional beverage portfolio with Lift and Chill, two new drinks designed around energy and relaxation. The launches mark...
TALES & HEADS WINS MG MOTOR MIDDLE EAST COMMUNICATIONS BRIEF
MG Motor Middle East has appointed Dubai-based independent agency Tales & Heads as its communications partner following a competitive pitch. The agency will...
SUNTORY EYES STAKE IN ALLIED BLENDERS & DISTILLERS AMID MARKET EXPANSION
Suntory Global Spirits is reportedly exploring a 10–15% stake in Allied Blenders & Distillers Ltd., potentially combining Suntory’s premium portfolio with ABDL’s domestic...
