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L’ORÉAL SECURES GUCCI BEAUTY AND CREED IN €4 BILLION LUXURY EXPANSION

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L’Oréal has struck a €4 billion deal to acquire Gucci Beauty and Creed from Kering, strengthening its luxury portfolio. The move deepens L’Oréal’s presence...

BEEFEATER 0.0%: DIFFERENT MINDSET, SAME UNMISTAKABLE QUALITY

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With 60% of UK adults now embracing ‘zebra striping’—alternating between alcoholic and non-alcoholic drinks—Beefeater 0.0% enters the spotlight as a premium alternative. Retaining the...

Top 10 of the Week

INVNT AND LINKEDIN UNITE HR LEADERS IN APAC TO SHAPE AI-DRIVEN FUTURE OF WORK

INVNT partnered with LinkedIn to deliver Talent Connect Sessions across Singapore and India, engaging over 1,100 HR leaders in critical conversations on AI adoption,...

SWITZERLAND’S RECORD-BREAKING WINTER GAMES GLORY AT MILANO-CORTINA

Switzerland celebrated its finest Winter Olympics at Milano-Cortina 2026, securing a record 23 medals. From Franjo von Allmen’s golden triumph in the men’s downhill...

DAVID NEW YORK ELEVATES CREATIVE LEADERS AS AGENCY’S MOMENTUM ACCELERATES

Global shop promotes two creative duos to Group Creative Directors and names Carmen Fenech Associate Creative Director following landmark wins for IKEA, Supercell and...

DUBAI LAUNCHES WORLD GOVERNMENTS SUMMIT 2026 AS LEADERS UNITE TO SHAPE THE FUTURE

Dubai has inaugurated the World Governments Summit 2026, a global platform bringing together more than 60 world leaders, 500 ministers, and 87 Nobel laureates...

ANTA SPORTS STEPS ONTO GLOBAL STAGE WITH $1.8 BILLION PUMA STAKE

China’s Anta Sports has cemented its global ambitions with a $1.8 billion acquisition of a 29% stake in Germany’s Puma Group. The deal underscores...

HAVAS STRENGTHENS GLOBAL ADVISORY NETWORK WITH MAJORITY STAKE IN ACENTO PUBLIC AFFAIRS

Havas has acquired a majority stake in Spanish consultancy ACENTO Public Affairs, integrating it into its global advisory network @H/Advisors. The firm will retain...

WPP TO UNIFY CREATIVE AGENCIES UNDER SINGLE BANNER AMID AI DISRUPTION CONCERNS

UK-based advertising giant WPP is set to consolidate its three leading creative agencies—Ogilvy, VML and AKQA—under a new structure called WPP Creative. The move,...

ICC PARTNERS WITH GOOGLE TO REDEFINE FAN EXPERIENCE AT T20 WORLD CUP

The International Cricket Council has announced a landmark partnership with Google for the T20 World Cup, naming Google Gemini as the Official AI Fan...

HYUNDAI CELEBRATES INDIA’S CRICKET DEEWANGI WITH A SHARED JOURNEY

Hyundai Motor Company has unveiled a campaign that embraces India’s unfiltered cricket passion—its Deewangi. More than a sport, cricket is a cultural heartbeat, uniting...

OAKSMITH’S NAGOMI WINS SILVER AT WORLD WHISKIES AWARDS 2026

Nagomi whisky from Oaksmith has won Silver in the Blended Whisky category for Taste at the World Whiskies Awards 2026, a landmark achievement for...

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Advertising

CARATLANE’S ‘DANCING HEARTS’ FILM LETS LOVE SPEAK THROUGH MOVEMENT

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CaratLane’s new film ‘Dancing Hearts’, captures the rhythm of modern love through dance. The narrative unfolds with hesitations, joy, and quiet certainty, culminating in...

ROCKSTAR ENERGY EXPANDS FLAVOUR LINE-UP WITH BLACKBERRY LAUNCH AND WIDER DISTRIBUTION...

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Celsius-owned Rockstar Energy has unveiled a new Punched Blackberry flavour, while expanding the availability of two existing favourites. Rockstar Boom Pina Colada, previously tested...

ABSOLUT X TOMORROWLAND: HOW A FESTIVAL PARTNERSHIP IS TACKLING LONELINESS

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Absolut’s nine-year collaboration with Tomorrowland has grown from a modest partnership into a global initiative using music and culture to drive social change. From...

Media

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Branding

HOLMANDESIGN REPOSITIONS KOIT AS A RELATIONSHIP MANAGER FOR INTENTIONAL CONNECTION

HolmanDesign has crafted a strategic brand identity for Koit, a dating app reimagined as a relationship manager. Led by former Amazon executive Miller Simberg,...

LACOSTE STEPS INTO LUXURY HOSPITALITY WITH PARIS CAFÉ

Lacoste has opened its first café in Paris, signalling a bold move into luxury hospitality. With 60% of global luxury spending now focused on...

ANOTHER HENDRICK’S ARRIVES: A WHIMSICAL NEW CHAPTER FOR THE ICONIC GIN

Hendrick’s Gin has launched Another Hendrick’s, its first permanent addition in nine years. Master Distiller Lesley Gracie blends cacao and orange blossom with the...

PETAL & STEM BLOSSOMS WITH A BRAND ROOTED IN FRIENDSHIP AND SEASONALITY

Petal & Stem, a florist founded by two friends, has unveiled a warm and cohesive brand identity rooted in seasonal British blooms. Through thoughtful...

BRUSHSTROKES OF RHYTHM: TORO PINTO REINTRODUCES CALEÑO WITH A BOLD SOUTH AMERICAN PULSE

Toro Pinto has reintroduced Caleño, the South American-inspired non-alcoholic spirits brand, across the UK and Europe with vibrant brushstroke packaging that captures rhythm and...

THE AUSTRALIAN BALLET NAMES UNTANGLD AS STRATEGIC BRAND PARTNER

International strategy studio Untangld is accelerating its global expansion, most recently securing a mandate to shape an evolved brand and messaging platform for The...

Marketing

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