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Wednesday , 20 May 2026
Packaging

SOZ BRINGS NIGHTLIFE SPARK TO WELLNESS MOCKTAILS

Daniela Barrio has developed SOZ as a vibrant mocktail brand that fuses the energy of nightlife with contemporary wellness culture. With bold colour...

INGREDIENT FIRST: LE BURO’S MINIMALIST OILS PACKAGING

Le Buro Agency has created a minimalist packaging system for Vegetal Cold Pressed Oils, rooted in ingredient-first branding. Each oil is distinguished by...

KABHI KABHI URVASHI: NIVEA AND TTT TURN EVERYDAY LIP BALM RITUALS INTO STORYTELLING

Terribly Tiny Tales and NIVEA India have joined forces for Kabhi Kabhi Urvashi, a four-part YouTube micro-series blending humour and emotional realism. Built...

LANEIGE REIMAGINES NEO CUSHION AS GLOBAL BEAUTY BATTLE INTENSIFIES

LANEIGE is taking its flagship Neo Cushion franchise into a new phase with the launch of its third-generation range, supported by Jung von...

Films

SHAPE OF MOMO TRIUMPHS WITH THEATRICAL RELEASE

Shape of Momo, directed by Tribeny Rai, releases theatrically across India and Nepal on 29 May 2026 after winning major international awards in...

AI Governance

ORANGE LINE WINS BLUEBERRY MANDATE AS SEARCH STRATEGY SHIFTS TOWARDS AI DISCOVERY

Orange Line has secured Blueberry’s digital marketing mandate, taking charge of SEO, authority building and visibility. The partnership reflects a broader shift in...

Latest

REPRESENTATIONAL BULLET TRAIN IMAGE SPARKS EXCITEMENT AROUND INDIA’S HIGH-SPEED RAIL DREAM

A representational image of India’s proposed Mumbai-Ahmedabad bullet train displayed at Rail Bhawan in New Delhi has generated widespread attention and speculation. Railway...

AGENCY

MAURICE BLACKBURN TURNS TO ORPHAN FOR CREATIVE REINVENTION

 Maurice Blackburn Lawyers has appointed independent agency Orphan as its new creative partner following a competitive pitch process. The collaboration signals the law...

Top 10 of the Week

AI GovernanceTop 10 of the Week

PUBLICIS GROUPE TO ACQUIRE LIVERAMP IN $2.2 BILLION DEAL

Publicis Groupe will acquire LiveRamp for $2.2 billion in cash, aiming to...

LatestTop 10 of the Week

MITSUI O.S.K. LINES EYES INDIA SHIPBUILDING PUSH IN BOOST TO MARITIME VISION

Japanese shipping major Mitsui O.S.K. Lines is exploring ship manufacturing opportunities in...

Top 10 of the Week

GOOGLE OPENS MEADOW POINT CAMPUS IN SAN JOSE

Google has opened Meadow Point, a new campus in San Jose for...

AITop 10 of the Week

OGILVY INDIA AND GOOGLE LAUNCH AI STUDIO TO REINVENT CREATIVE STORYTELLING

Ogilvy India has partnered with Google to launch a bespoke AI Creative...

AGENCYTop 10 of the Week

OGILVY SINGAPORE CROWNED CLIO AWARDS AGENCY OF THE YEAR 2026

Ogilvy Singapore has been named the 2026 Clio Awards Agency of the...

Top 10 of the Week

WINNIE CHEN-HEAD NAMED CEO OF WPP MEDIA MALAYSIA

WPP Media has appointed Winnie Chen-Head as CEO for Malaysia, a newly...

AGENCYTop 10 of the Week

THAYALAN BARTLETT HONOURED IN CAMPAIGN ASIA-PACIFIC’S “50 OVER FIFTY 2026”

Thayalan Bartlett, CEO of MullenLowe Group Sri Lanka, has been named in...

AGENCYTop 10 of the Week

OMNICOM ADVERTISING ASIA UNVEILS REGIONAL LEADERSHIP TEAM TO NAVIGATE COMPLEX MARKETS

Omnicom Advertising Asia has formed a new regional leadership team, bringing together...

PhotographyTop 10 of the Week

SONY WORLD PHOTOGRAPHY AWARDS 2026 LIGHTS UP SOMERSET HOUSE

In a dazzling showcase of global talent, the Sony World Photography Awards...

AGENCYTop 10 of the Week

AUSTRALIA’S CREATIVE LEADERS JOIN CANNES LIONS 2026 JURIES

Cannes Lions has announced its juries for 2026, with 14 Australians selected...

News Around the Globe

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APPOINTMENT

GOOGLE BOLSTERS COMMUNICATIONS LEADERSHIP WITH APPOINTMENT OF RISHA MAGU

Google has appointed Risha Magu as Director, Communications & Public Affairs. With over 25 years of experience spanning consumer technology and communications, Magu brings deep...

INGREDIENT FIRST: LE BURO’S MINIMALIST OILS PACKAGING

Le Buro Agency has created a minimalist packaging system for Vegetal Cold Pressed Oils, rooted in ingredient-first branding. Each oil is distinguished by...

KABHI KABHI URVASHI: NIVEA AND TTT TURN EVERYDAY LIP BALM RITUALS INTO STORYTELLING

Terribly Tiny Tales and NIVEA India have joined forces for Kabhi Kabhi Urvashi, a four-part YouTube micro-series blending humour and emotional realism. Built...

LANEIGE REIMAGINES NEO CUSHION AS GLOBAL BEAUTY BATTLE INTENSIFIES

LANEIGE is taking its flagship Neo Cushion franchise into a new phase with the launch of its third-generation range, supported by Jung von...

Video of the Day

ENORMOUS AND NPCI SPOTLIGHT THE POWER OF MENTORSHIP BEHIND THE CAMERA

Creative agency Enormous has highlighted the collaborative spirit behind its latest project for the National Payments Corporation of India (NPCI), celebrating craftsmanship, mentorship...

Top Creative Works

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Advertising

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4A’S SRI LANKA REAFFIRMS COMMITMENT TO ETHICAL STANDARDS AND INDUSTRY EXCELLENCE

4A’s Sri Lanka is reinforcing its role as a champion of ethical advertising and professional standards, placing renewed emphasis on integrity, collaboration and...

ISLANDS8 UNVEILS WATERMELON GIN AS BLUEMARLIN’S ‘DESIGN FLEX’ COMES TO LIFE

Islands8 has launched a new watermelon-flavoured gin, showcasing the adaptability of its brand design by bluemarlin. The summery variant blends Maltese botanicals with...

COTY CHAMPIONS EXPRESSIVE MASCULINITY IN FRAGRANCE

Coty is spotlighting the evolution of men’s fragrance towards self-expression and personalisation, with BOSS The Scent Eau de Parfum Intense exemplifying this shift....

Branding

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BrandsVideo of the Day

LINEN CLUB UNITES SAIF AND IBRAHIM ALI KHAN IN FIRST-EVER FATHER-SON CAMPAIGN

Linen Club has unveiled a new campaign featuring Saif Ali Khan and Ibrahim Ali Khan together on screen for the first time. Created...

Brands

MOUNTAIN DEW CELEBRATES HERITAGE WITH ‘AMERICAN DEW’ SUMMER EDITION

PepsiCo has unveiled ‘American Dew’, a limited-edition summer redesign for Mountain Dew, honouring its Tennessee origins and the United States’ 250th anniversary, supported by a...

Brands

KURKURE REINVENTS ITS CRUNCH WITH JOWAR PUFFS TWIST

Kurkure has introduced Jowar Puffs, blending its signature masala flavour with the nutritional appeal of jowar. The new offering reflects evolving consumer tastes...

Brands

BMW PREPARES REFRESH FOR I7 WITH NEUE KLASSE INFLUENCE

BMW is readying a significant refresh for its flagship i7 electric sedan, adopting Neue Klasse‑inspired styling and broader technology updates. The move aims...

Brands

BLANC PESCADOR 0.0 REIMAGINES SPARKLING WINE FOR A NEW ERA OF MINDFUL ENJOYMENT

Blanc Pescador 0.0 introduces an alcohol-free extension that preserves the brand’s Mediterranean identity while appealing to evolving consumer habits. Developed with Celler del...

Brands

PERNOD RICARD’S RTD PORTFOLIO POWERS GLOBAL GROWTH

Pernod Ricard’s ready-to-drink portfolio has achieved an average annual growth of +33% over the past three years, driven by disciplined innovation, strong brand...

Marketing

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RUMBLINGS AIMS TO CUT THROUGH AI NOISE WITH CULTURE-DRIVEN MARKETING INTELLIGENCE

Australian-founded platform Rumblings is positioning itself as a strategic AI partner for brands overwhelmed by data, trends and generative tools. By identifying emerging...

VIVO X300 ULTRA LAUNCHES IN INDIA WITH ZEISS OPTICS AND CINEMATIC IMAGING

Vivo has launched the X300 Ultra in India, a flagship smartphone built for professional imaging. With ZEISS optics across golden focal lengths, 200MP...

NEXT STRENGTHENS INDIA PUSH WITH NEW BENGALURU STORE LAUNCH

British fashion brand NEXT has opened new women’s, men’s and kids’ stores in Bengaluru’s Phoenix Mall of Asia, marking another step in its...

ISLANDS8 UNVEILS WATERMELON GIN AS BLUEMARLIN’S ‘DESIGN FLEX’ COMES TO LIFE

Islands8 has launched a new watermelon-flavoured gin, showcasing the adaptability of its brand design by bluemarlin. The summery variant blends Maltese botanicals with...