SET FOR LIFE CAMPAIGN PROMISES FREEDOM FROM LIFE’S LITTLE COMPROMISES
A new campaign for Set For Life reimagines lottery winnings as a steady escape from everyday compromises, using humorous, relatable scenarios. Backed by...
BALAJI RD JOINS WPP MEDIA AS CLIENT LEAD TO c
Balaji RD has joined WPP Media as Client Lead in Chennai, bringing nearly two decades of experience. His appointment highlights the company’s push to enhance regional...
RELIANCE TRENDS BRINGS FAMILY FASHION TO THE FORE WITH ANEET PADDA CAMPAIGN
Reliance Trends’ latest campaign featuring Aneet Padda celebrates multi-generational style, positioning fashion as a shared family experience. The initiative highlights holiday shopping as...
RAY-BAN META GEN 2: THE NEXT STEP IN SMART EYEWEAR
Ray-Ban and Meta second generation AI-powered glasses is blending iconic design with advanced technology. Featuring LLAMA 4 integration, enhanced audio, improved cameras, and...
Raghu Rai: The Lens That Defined India’s Memory
Raghu Rai, India’s most celebrated photographer and photojournalist, passed away on 26 April 2026 at the age of 83. A Magnum Photos member and...
FRECKLE BRINGS PLAYFUL CREATIVITY TO DPD SOUTH AFRICA
Freckle has unveiled a light-hearted campaign for new client DPD South Africa, celebrating humour and spontaneity. Beyond the laughs, the campaign also highlights...
BEEHIVE SHINES AT TFWA SINGAPORE WITH XO GOLD EDITION
Beehive will unveil its XO Gold Edition at TFWA Singapore, a limited release housed in a distinctive gold bottle. Crafted with rare Red...
PERNOD RICARD’S RTD PORTFOLIO POWERS GLOBAL GROWTH
Pernod Ricard’s ready-to-drink portfolio has achieved an average annual growth of +33% over the past three years, driven by disciplined innovation, strong brand...
OMNICOM ADVERTISING ASIA UNVEILS REGIONAL LEADERSHIP TEAM TO NAVIGATE COMPLEX MARKETS
Omnicom Advertising Asia has formed a new regional leadership team, bringing together...
SONY WORLD PHOTOGRAPHY AWARDS 2026 LIGHTS UP SOMERSET HOUSE
In a dazzling showcase of global talent, the Sony World Photography Awards...
AUSTRALIA’S CREATIVE LEADERS JOIN CANNES LIONS 2026 JURIES
Cannes Lions has announced its juries for 2026, with 14 Australians selected...
INDIAN CREATIVE LEADERS TAKE CENTRE STAGE IN CANNES LIONS 2026 JURY LINE-UP
Ten Indian advertising leaders have been named to the Cannes Lions 2026...
HYUNDAI MOTOR GROUP PARTNERS WITH EXPLORATORIUM FOR SEOUL SCIENCE MUSEUM
Hyundai Motor Group has announced a long-term partnership with San Francisco’s Exploratorium...
TIME 100 SPOTLIGHTS INDIA’S EXPANDING GLOBAL INFLUENCE ACROSS SECTORS
TIME Magazine’s 2026 list of the 100 most influential people features prominent...
OMNICOM OCEANIA STRENGTHENS LEADERSHIP WITH KEY APPOINTMENTS
Omnicom Oceania has expanded its Executive Leadership Team with two senior appointments....
BUILDING HISTORY: LEGO TEAMS UP WITH FOOTBALL ICONS FOR WORLD CUP FEVER
As FIFA World Cup 2026 fever builds, LEGO launches its new Editions...
FORESTS WITHOUT NAMES: HYUNDAI MOTOR BRINGS HIDDEN SEA FORESTS INTO THE LIGHT
Hyundai Motor Company has launched its ‘Forests Without Names’ campaign during Earth...
OMNICOM PRODUCTION STRENGTHENS NORTH AMERICA FOOTPRINT WITH TRIO OF REGIONAL PRESIDENTS
Omnicom Production has restructured its North American leadership, appointing Deborah Heslip, JT...
HYUNDAI UNVEILS IONIQ V IN BEIJING AS FIRST CHINA‑EXCLUSIVE EV
Hyundai has unveiled the IONIQ V at Auto China 2026, its first dedicated IONIQ model for China. With a fastback sedan design, advanced...
BALAJI RD JOINS WPP MEDIA AS CLIENT LEAD TO c
Balaji RD has joined WPP Media as Client Lead in Chennai, bringing nearly two decades of experience. His appointment highlights the company’s push to enhance regional...
RELIANCE TRENDS BRINGS FAMILY FASHION TO THE FORE WITH ANEET PADDA CAMPAIGN
Reliance Trends’ latest campaign featuring Aneet Padda celebrates multi-generational style, positioning fashion as a shared family experience. The initiative highlights holiday shopping as...
RAY-BAN META GEN 2: THE NEXT STEP IN SMART EYEWEAR
Ray-Ban and Meta second generation AI-powered glasses is blending iconic design with advanced technology. Featuring LLAMA 4 integration, enhanced audio, improved cameras, and...
CREATIVITY’S QUIET REVOLUTION: POWERING A SUSTAINABLE FUTURE AMID AI SHADOWS
In the bustling streets of Mumbai and Delhi, where artists blend ancient motifs with digital graffiti, or the tech incubators of Nairobi crafting...
LAY’S WORLD CUP RANGE LAUNCHES WITH SAUDI STARS AND EXCLUSIVE FAN REWARDS
Lay’s has unveiled its World Cup range, featuring international icons and Saudi National players. Fans can scan QR codes on packs to unlock...
ALIA BHATT JOINS MYNTRA AS BRAND AMBASSADOR, LAUNCHES GLOW UP DAYS CAMPAIGN
Myntra has appointed Alia Bhatt as its brand ambassador for both its core fashion platform and Myntra Beauty, unveiling her first campaign to...
Heineken’s Elevator Pop-Up Brings First Sip to Singapore’s CBD
Heineken Singapore surprised office workers at One Raffles Quay by transforming an elevator into a pop-up bar. The two-hour stunt served chilled beers...
PERNOD RICARD’S RTD PORTFOLIO POWERS GLOBAL GROWTH
Pernod Ricard’s ready-to-drink portfolio has achieved an average annual growth of +33% over the past three years, driven by disciplined innovation, strong brand...
COCA-COLA INDIA AND BURGER KING INDIA ROLL OUT ‘FEAST ON WHEELS’
Coca-Cola India and Burger King India have launched Feast on Wheels, a mobile food truck activation targeting college campuses. Pairing Burger King meals...
HARLEY-DAVIDSON LAUNCHES GLOBAL BRAND PLATFORM ‘RIDE’
Harley-Davidson has launched “Ride”, a new global brand platform marking a reset of its identity. Designed to modernise while honouring heritage, it reframes...
NUTELLA’S BOLD PEANUT LEAP: FIRST NEW FLAVOUR IN 60 YEARS TARGETS NORTH AMERICAN CRAVINGS
In a nostalgic nod to its cosmic cameo on Artemis II, Nutella unveils Peanut – its first flavour innovation since 1964. Blending iconic...
FANTA LEVELS UP WITH GLOBAL GAMING CAMPAIGN IN COLLABORATION WITH XBOX AND ACTIVISION BLIZZARD
Fanta has launched a global gaming campaign in collaboration with Xbox and Activision Blizzard, bringing together five iconic gaming franchises in a special-edition...
THE NORTH FACE LAUNCHES UNIVERSAL COLLECTION FOR INCLUSIVE EXPLORATION
The North Face has unveiled the Universal Collection, an inclusive outdoor gear line co-created with adaptive athletes and the adaptive sports community. Featuring...
HIMALAYA WELLNESS NAMES ABHISHEK ASHAT TO LEAD MARKETING ACROSS MENA AND RUSSIA
Himalaya Wellness Company has appointed Abhishek Ashat as Head of Marketing for the MENA and Russia region. A long-time company executive, Ashat will...
SPOTIFY ELEVATES DINESH KUMAR SRINIVASAN TO LEAD MARKETING ACROSS KEY EMERGING REGIONS
Dinesh Kumar Srinivasan has been promoted to Head of Marketing for MENA, Türkiye, Pakistan and CIS at Spotify. The move follows four years...
OMNICOM OCEANIA APPOINTS DAVID GATT TO DRIVE AI-LED MARKETING TRANSFORMATION
Omnicom Oceania has named David Gatt as Managing Director, Marketing Operations & Ecosystem Design, a new role aimed at helping brands redesign marketing...
APPLE INDIA APPOINTS SHAGUN SEDA AS HEAD OF MARKETING COMMUNICATIONS
Apple India has appointed Shagun Seda as Head of Marketing Communications, entrusting her with brand strategy, creative communications and integrated marketing initiatives. With...
