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Wednesday , 19 August 2026
Branding

BRINGING ORIGINS TO LIFE: GROVEHOOD COLLECTIVE BY STUDIO MATTE

Studio Matte has created a brand identity for Grovehood Collective, the Netherlands’ first olive oil brand to prioritise full traceability. Vintage-inspired labels, earthy...

BMW X7: INDIA’S STATEMENT OF LUXURY AND POWER

BMW’s flagship SUV, the X7, has been unveiled in India with a bold design, cutting‑edge technology, and uncompromising luxury. Powered by a 381...

FRAMING INDIA THROUGH THE LENS: WORLD PHOTOGRAPHY DAY 2026

World Photography Day, celebrated on 19 August, honours the invention of the daguerreotype and the timeless art of capturing life through a lens....

NDTV UNVEILS NEW BRAND IDENTITY

NDTV has introduced a refreshed brand identity anchored in the thought ‘When It Really Matters’, alongside a new logo. Its flagship channel NDTV...

Brands

CROCS UNVEILS NILES, ITS FIRST OFFICIAL MASCOT

Crocs has introduced Niles, a six-foot crocodile mascot anchoring its new character-driven storytelling strategy. Following a playful campaign of hidden “Easter eggs” and...

Campaigns

AASHIRVAAD’S ONAM CAMPAIGN REIMAGINES MAVELI

McCann India Four and The Filmy Joint have launched Aashirvaad’s Onam campaign with a bold reinterpretation of Maveli. The film suggests today’s Maveli...

Marketing

PARAG MURUDKAR JOINS ADITYA BIRLA SUN LIFE AMC AS HEAD OF MARKETING

Parag Murudkar has been appointed Head of Marketing at Aditya Birla Sun Life Mutual Fund, moving from Aditya Birla Capital’s NBFC business. He...

Lifestyle

MIZUNO CELEBRATES TUAN LE LEGACY WITH MG4

Mizuno Corporation has unveiled the MG4, a new Sportstyle silhouette honouring designer Tuan Le’s three-decade influence on the brand’s running identity. Released in...

Top 10 of the Week

Leadership AppointmentsTop 10 of the Week

AIR INDIA CHARTS A NEW COURSE AS TEWOLDE GEBREMARIAM TAKES THE HELM

Air India has appointed aviation veteran Tewolde Gebremariam as its new Chief...

LatestTop 10 of the Week

FORWARD FASTER NOW|APAC 2026: DRIVING BUSINESS LEADERSHIP FOR SUSTAINABLE AND INCLUSIVE GROWTH

Colombo will host “Forward Faster Now|APAC 2026” on 11–12 August, uniting over...

AGENCYTop 10 of the Week

IKEA ALSULAIMAN APPOINTS FP7 MCCANN AS CREATIVE AGENCY OF RECORD

IKEA Alsulaiman has appointed FP7 McCANN as its creative agency of record...

Tech InnovationTop 10 of the Week

SAMSUNG OVERTAKES NVIDIA AS WORLD’S MOST PROFITABLE TECH GIANT

Samsung Electronics has overtaken NVIDIA as the world’s most profitable tech company,...

APPOINTMENTTop 10 of the Week

HAVAS APPOINTS RAPHAËL DE ANDRÉIS AS CHIEF STRATEGY OFFICER

Havas has named Raphaël de Andréis as its first Chief Strategy Officer,...

Top 10 of the Week

FRANCE HONOURED AS CANNES LIONS CREATIVE COUNTRY OF THE YEAR

France was named Creative Country of the Year at the 2026 Cannes...

AwardsTop 10 of the Week

WHITE SQUARE 2026: GLOBAL CREATIVITY REDEFINED

White Square 2026 honoured winners from 1,115 entries across 40 countries, reaffirming...

LatestTop 10 of the Week

SENTOSA SETS SAIL WITH DISNEY MAGIC

Sentosa partners with Disney Cruise Line for its largest-ever island-wide transformation, running...

Top 10 of the Week

CRAFTING EXCELLENCE AND CULTURAL IMPACT: CANNES LIONS 2026

Cannes Lions 2026 celebrated craft excellence with Grand Prix wins for Google’s...

News Around the Globe

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Campaigns

ARVIND’S DENIM LEGACY GETS PERSONAL WITH RAGHAV JUYAL

Arvind has unveiled its latest AD Denim campaign with Raghav Juyal, celebrating individuality and personal expression. With the Arvind Denim Lab offering bespoke...

BMW X7: INDIA’S STATEMENT OF LUXURY AND POWER

BMW’s flagship SUV, the X7, has been unveiled in India with a bold design, cutting‑edge technology, and uncompromising luxury. Powered by a 381...

FRAMING INDIA THROUGH THE LENS: WORLD PHOTOGRAPHY DAY 2026

World Photography Day, celebrated on 19 August, honours the invention of the daguerreotype and the timeless art of capturing life through a lens....

NDTV UNVEILS NEW BRAND IDENTITY

NDTV has introduced a refreshed brand identity anchored in the thought ‘When It Really Matters’, alongside a new logo. Its flagship channel NDTV...

Video of the Day

MILE SUR MERA TUMHARA: A TIMELESS ANTHEM OF UNITY

First telecast on 15 August 1988, Mile Sur Mera Tumhara became an enduring symbol of India’s unity in diversity. Featuring legendary singers, musicians,...

Top Creative Works

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Advertising

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STARBUCKS TURNS PLUSH INTO COLLECTIBLE CULTURE

Starbucks is expanding its merchandise strategy with a plush collection that transforms brand loyalty into lifestyle symbolism. Beyond utility, the plush toys act...

MC&V ACCELERATES GROWTH WITH WE ARE SOCIAL, OUTRIDE AND WINDSORBORN

AI-native creative production company MC&V has added We Are Social, Outride and Windsorborn to its client roster, underscoring the rapid rise of AI-native...

ELDA CHOUCAIR NAMED DUBAI LYNX ADVERTISING PERSON OF THE YEAR

Elda Choucair has been named Dubai Lynx International Festival of Creativity’s 2026 Advertising Person of the Year. The honour recognises her leadership in...

Branding

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Brands

MERCADERES MEZCAL: MINIMALISM MEETS TIMELESS SOPHISTICATION

INTER ESTUDIO has unveiled a striking packaging design for MERCADERES Mezcal, defined by bold graphic elements and a monochromatic palette. The minimalist approach...

Brands

SLURPEE TURNS 60 WITH MOUNTAIN DEW CONFETTI CHILL

7‑Eleven is marking the 60th anniversary of its iconic Slurpee with a limited‑time Mountain Dew Confetti Chill flavour. Available from 25 June to...

Brands

KAREENA KAPOOR KHAN WRAPS IT RIGHT WITH HOMEFOIL’S NEW CAMPAIGN

HOMEFOIL has launched a new campaign with Kareena Kapoor Khan, produced by Dharma 2.0 and directed by Punit Malhotra. Featuring its Golden Embossed...

Brands

THE MACALLAN CONCLUDES HARMONY COLLECTION WITH COCONUT-INSPIRED RELEASE

The Macallan has unveiled the sixth and final release in The Harmony Collection, comprising Inspired by Fresh Coconut and Inspired by Toasted Coconut....

Brands

JBL BAR 1300MK2 CAMPAIGN BRINGS THE FUTURE OF HOME CINEMA

HARMAN India’s JBL has unveiled the Bar 1300MK2 with a campaign by Havas Creative India, themed “The Future of Home Cinema.” Promising effortless...

Brands

DFCC BANK AND SRILANKAN AIRLINES LAUNCH CO BRANDED VISA PLATINUM CREDIT CARD WITH EXCLUSIVE TRAVEL REWARDS

DFCC Bank PLC and SriLankan Airlines have unveiled the SriLankan Airlines DFCC Visa Platinum Credit Card, offering FlySmiLes Miles on local and international...

Marketing

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PARAG MURUDKAR JOINS ADITYA BIRLA SUN LIFE AMC AS HEAD OF MARKETING

Parag Murudkar has been appointed Head of Marketing at Aditya Birla Sun Life Mutual Fund, moving from Aditya Birla Capital’s NBFC business. He...

JOSS HASTINGS ELEVATED TO SENIOR VICE PRESIDENT, MARKETING AT DISNEY CONSUMER PRODUCTS

The Walt Disney Company has appointed Joss Hastings as Senior Vice President, Marketing, Disney Consumer Products. A 20-year Disney veteran with experience across...

VERTEX GROUP APPOINTS TANYA SINGH AS GLOBAL VICE PRESIDENT, MARKETING & COMMUNICATIONS

Vertex Group has appointed Tanya Singh as Global Vice President, Marketing & Communications. With over a decade of experience across the US, UK,...

INKSPELL ELEVATE 2026 CELEBRATES EXCELLENCE IN MARKETING AND MEDIA

Inkspell Media successfully concluded Inkspell Elevate 2026 at The Auditorium, DLF Cyber Park, Gurugram, bringing together leading names from India’s marketing, advertising, branding,...