PARACHUTE ADVANSED BODY LOTION CELEBRATES SOFTNESS IN EVERYDAY AFFECTION
Marico has launched a digital campaign for Parachute Advansed Body Lotion, highlighting softness as a bridge in everyday moments of affection between couples....
MAAZA’S MANGO MOMENT: A FESTIVE DRAMA IN SEVEN ACTS
Maaza has launched Don’t Go Na, its first digital micro-drama series for Diwali. Conceived by Ogilvy India, the seven-episode campaign celebrates Indian hospitality...
STARSHINE TV TAPS VICKY KAUSHAL TO LEAD NATIONAL CAMPAIGN
Starshine TV has appointed Vicky Kaushal as brand ambassador for its first national campaign, produced by Oberoi IBC. The initiative highlights quality, smart...
ODD CULTURE: KOMBUCHA WITH CHARACTER
Odd Culture, designed by Elizaveta Voronova, is a kombucha brand that celebrates individuality through bold illustrations, vibrant colours and playful typography. Each flavour...
CINEMA IN REAL LIFE: CHICAGO FESTIVAL CAMPAIGN PUTS SPOTLIGHT ON AUDIENCES
The Chicago International Film Festival has launched “Cinema in Real Life,” a campaign by Ogilvy that shifts focus from stars to spectators. Featuring...
ELEVENLABS LAUNCHES $100,000 GLOBAL AD CHALLENGE
ElevenLabs has announced a global competition inviting creators to craft the world’s catchiest advertisement, with $100,000 in prizes at stake. Open until 1...
INDIAN IDOL LEGENDS RETURN BRINGS VOICES BACK TO BATTLE
Sony Entertainment Television and Sony LIV launch Indian Idol Legends Return on 17 October, reuniting 24 celebrated voices from past seasons as 12...
PORSCHE MISSION S: A BOLD NEW CHAPTER
Porsche has unveiled the Mission S, a vision model that reinterprets its iconic design language for a new era. Combining motorsport-inspired proportions, sculptural...
CHANDRASEKARAN SECURES ANOTHER FIVE-YEAR TERM AT TATA SONS
The Tata Sons board has approved the reappointment of N Chandrasekaran as...
PUBLICIS CONSEIL STRENGTHENS CREATIVE LEADERSHIP WITH DUAL APPOINTMENT
Publicis Conseil has appointed Yann-Gael Cobigo and Thibault Michal as Executive Creative...
GODREJ CONSUMER PRODUCTS CONSOLIDATES GLOBAL MEDIA MANDATE WITH WPP MEDIA
Godrej Consumer Products has appointed WPP Media as its global media agency...
FABULATE APPOINTS VALERIE MADON TO LEAD REGIONAL CREATIVE STRATEGY
Fabulate has appointed Valerie Madon, former McCann Worldgroup APAC chief creative officer,...
LONDON PACKAGING WEEK 2026 TO SHOWCASE THE FUTURE OF PACKAGING
London Packaging Week 2026 will bring together more than 5,700 packaging professionals,...
AIR INDIA CHARTS A NEW COURSE AS TEWOLDE GEBREMARIAM TAKES THE HELM
Air India has appointed aviation veteran Tewolde Gebremariam as its new Chief...
FORWARD FASTER NOW|APAC 2026: DRIVING BUSINESS LEADERSHIP FOR SUSTAINABLE AND INCLUSIVE GROWTH
Colombo will host “Forward Faster Now|APAC 2026” on 11–12 August, uniting over...
PAUSE FOR THOUGHT: ROLL DOT AGENCY’S YOUNG CREATIVES TURN A SIMPLE SYMBOL INTO AN AWARD-WINNING IDEA
A striking outdoor campaign built around the universal pause symbol has earned...
IKEA ALSULAIMAN APPOINTS FP7 MCCANN AS CREATIVE AGENCY OF RECORD
IKEA Alsulaiman has appointed FP7 McCANN as its creative agency of record...
SAMSUNG OVERTAKES NVIDIA AS WORLD’S MOST PROFITABLE TECH GIANT
Samsung Electronics has overtaken NVIDIA as the world’s most profitable tech company,...
CELEBRATE THE FESTIVAL OF LIGHTS WITH AMRUT KRANTHI
Amrut Distilleries has marked the season of Diwali with the festive debut of Amrut Kranthi, its latest Indian Single Malt Whisky. Just two...
MAAZA’S MANGO MOMENT: A FESTIVE DRAMA IN SEVEN ACTS
Maaza has launched Don’t Go Na, its first digital micro-drama series for Diwali. Conceived by Ogilvy India, the seven-episode campaign celebrates Indian hospitality...
STARSHINE TV TAPS VICKY KAUSHAL TO LEAD NATIONAL CAMPAIGN
Starshine TV has appointed Vicky Kaushal as brand ambassador for its first national campaign, produced by Oberoi IBC. The initiative highlights quality, smart...
ODD CULTURE: KOMBUCHA WITH CHARACTER
Odd Culture, designed by Elizaveta Voronova, is a kombucha brand that celebrates individuality through bold illustrations, vibrant colours and playful typography. Each flavour...
RÆBURN TESTS AI’S CREATIVE FOOTPRINT
RÆBURN has unveiled a new film project produced with Belief Studio, applying its RÆMADE ethos to generative AI. Conscious of environmental impacts, the...
ELEVENLABS LAUNCHES $100,000 GLOBAL AD CHALLENGE
ElevenLabs has announced a global competition inviting creators to craft the world’s catchiest advertisement, with $100,000 in prizes at stake. Open until 1...
HAVAS PLAY LAUNCHES INTERACTIVE ADVERTISING WITH IION PARTNERSHIP
Havas Play has partnered with gaming advertising platform iion to launch Havas Play:able, a new offering across ANZ and APAC that enables brands...
DURGA WITHIN: RELIANCE TRENDS CELEBRATES FIVE EXPRESSIONS OF WOMANHOOD THIS DURGA PUJA
Reliance TRENDS and Plus One Design bring the spirit of Durga Puja to contemporary fashion with ‘Trends Hopping – 5 Days. 5 Looks’....
OPPO INDIA PARTNERS WITH LOLLAPALOOZA 2027 TO CELEBRATE YOUTH CULTURE
OPPO India has announced its partnership with Lollapalooza India 2027 as an Associate Partner, positioning the Reno Series at the intersection of technology,...
HIBIKI HARMONY MEETS CHISO: A CELEBRATION OF JAPANESE ARTISTRY
Hibiki Japanese Harmony has partnered with Kyoto’s Chiso kimono house to unveil its 2026 Limited-Edition bottle. Featuring a bespoke floral design inspired by...
GALAXY BUDS ON: SAMSUNG’S NEW ERA OF OPEN-EAR INNOVATION
Samsung Electronics has unveiled Galaxy Buds On, its first clip-on, open-ear earbuds designed for comfort, awareness, and seamless AI integration. With Gemini Live...
JOHNNIE WALKER BLUE LABEL UNVEILS INDIAN FESTIVE BLEND
Johnnie Walker Blue Label has introduced its Indian Festive Blend, a limited‑edition whisky inspired by India’s culinary traditions and celebratory spirit. Continuing its...
CASIO BRINGS G-SHOCK TOUGHNESS TO ANIME FESTIVAL IN DELHI
Casio Computer Co. Ltd., parent of Casio India, will showcase G-SHOCK at Mela! Mela! Anime Japan!! on 3–4 October 2026 at Pacific Mall,...
ICONICA UNIÓN USHERS IN A NEW ERA FOR CUBAN RUM
Iconica Unión has been unveiled as the ultimate expression of the Iconica Collection, celebrating the art of continuous ageing and the mastery of...
VIRAT KHANNA JOINS TATA CONSUMER PRODUCTS AS VP – MARKETING & INNOVATION, BEVERAGES
Tata Consumer Products has appointed Virat Khanna as Vice President – Marketing & Innovation, Beverages. Transitioning from skincare to beverages after five years...
DIMPLE ASHER JOINS ZEE ENTERTAINMENT AS ASSOCIATE DIRECTOR – MARKETING & COMMUNICATIONS
Zee Entertainment Enterprises Limited has appointed Dimple Asher as Associate Director – Marketing & Communications, Zee Network. In her new role, she will...
SHRADDHAA SHETTY JOINS AGILITAS TO LEAD LOTTO’S BRAND MARKETING IN INDIA
Shraddhaa Shetty has taken on her first brand-side role as Lead, Brand Marketing for Lotto at Agilitas. She will spearhead efforts to build...
ORANGE LINE EXPANDS GLOBAL CLIENT ROSTER WITH FIVE NEW WINS
Orange Line has secured five new international accounts, including Supermetrics, Aspen Medical, G7 Entertainment Marketing, DecoratorsBest and Modern Teaching Aids. The consulting-led digital...
