HERO MOTOCORP’S COMIC-STRIP CAMPAIGN BRINGS FAMILY BONDS TO LIFE
Hero MotoCorp’s latest campaign breaks convention with a comic-strip front page in The Times of India, leading to a film titled Hero Ka...
CAMUS XO PRESTIGE EARNS TRIPLE INTERNATIONAL ACCLAIM
CAMUS XO Prestige has achieved distinction at three separate international competitions this year, each judged by diverse juries across different countries. The recognition...
GO ZERO FOUNDER CHALLENGES ENGLISH BIAS WITH VERNACULAR HIRING DRIVE
Kiran Shah, founder of India’s leading guilt-free ice cream brand Go Zero, is breaking convention by hiring full-time content creators who cannot speak...
LVMH NAMES YANN MUSQUIN CEO OF FRAGRANCE BRANDS
LVMH has appointed Yann Musquin as Chief Executive of LVMH Fragrance Brands, effective 3 August 2026. Reporting to Véronique Courtois, he will lead...
ETHAN HAWKE NAMED GLOBAL AMBASSADOR FOR CANALI
Summary: Italian luxury menswear house Canali has appointed acclaimed actor, director, and writer Ethan Hawke as its new global brand ambassador. The partnership,...
WHITE MISCHIEF VODKA REIMAGINED FOR A NEW GENERATION
Inbrew Beverages has unveiled a refreshed identity for White Mischief Vodka, combining youthful vibrancy with a smoother liquid experience and contemporary packaging. The...
ONEPOINTFIVE APPOINTS SIMON WALSH AS GLOBAL EXECUTIVE CREATIVE DIRECTOR
Independent brand experience agency onepointfive has appointed Simon Walsh as Global Executive Creative Director, based in Dubai. Walsh will lead Middle East operations...
ASTON MARTIN ENTERS THE DIGITAL BATTLEFIELD WITH THE DREADNOUGHT
Aston Martin has unveiled the Dreadnought, a digital-only tactical SUV created for Call of Duty: Modern Warfare 4. Blending luxury with military-inspired design,...
SAMSUNG OVERTAKES NVIDIA AS WORLD’S MOST PROFITABLE TECH GIANT
Samsung Electronics has overtaken NVIDIA as the world’s most profitable tech company,...
HAVAS APPOINTS RAPHAËL DE ANDRÉIS AS CHIEF STRATEGY OFFICER
Havas has named Raphaël de Andréis as its first Chief Strategy Officer,...
FRANCE HONOURED AS CANNES LIONS CREATIVE COUNTRY OF THE YEAR
France was named Creative Country of the Year at the 2026 Cannes...
WHITE SQUARE 2026: GLOBAL CREATIVITY REDEFINED
White Square 2026 honoured winners from 1,115 entries across 40 countries, reaffirming...
SENTOSA SETS SAIL WITH DISNEY MAGIC
Sentosa partners with Disney Cruise Line for its largest-ever island-wide transformation, running...
CRAFTING EXCELLENCE AND CULTURAL IMPACT: CANNES LIONS 2026
Cannes Lions 2026 celebrated craft excellence with Grand Prix wins for Google’s...
META INVESTS ₹8,550 CRORE IN CRED AS KUNAL SHAH TAKES HELM AT WHATSAPP
Meta will invest ₹8,550 crore ($900 million) in CRED at a $4.5...
SONY WORLD PHOTOGRAPHY AWARDS TRAVELLING EXHIBITION OPENS IN TOKYO
The Sony World Photography Awards travelling exhibition opens in Tokyo on 20...
EDDY CUE’S CANNES HONOUR REFLECTS APPLE’S EXPANDING INFLUENCE ON GLOBAL ENTERTAINMENT
Apple executive Eddy Cue will receive the 2026 Entertainment Person of the...
COCA-COLA’S WORLD CUP GRID TURNS DESIGN INTO POETRY
Coca-Cola’s World Cup 2026 campaign, “Poetics of Design,” builds on the Arden...
PERNOD RICARD INDIA APPOINTS ARCHITA KHANNA AS LEAD – EXTERNAL COMMUNICATIONS
Pernod Ricard India has named Archita Khanna as Lead – External Communications, reinforcing its corporate and brand communications leadership. Based in Gurugram, Khanna...
CAMUS XO PRESTIGE EARNS TRIPLE INTERNATIONAL ACCLAIM
CAMUS XO Prestige has achieved distinction at three separate international competitions this year, each judged by diverse juries across different countries. The recognition...
GO ZERO FOUNDER CHALLENGES ENGLISH BIAS WITH VERNACULAR HIRING DRIVE
Kiran Shah, founder of India’s leading guilt-free ice cream brand Go Zero, is breaking convention by hiring full-time content creators who cannot speak...
LVMH NAMES YANN MUSQUIN CEO OF FRAGRANCE BRANDS
LVMH has appointed Yann Musquin as Chief Executive of LVMH Fragrance Brands, effective 3 August 2026. Reporting to Véronique Courtois, he will lead...
ARRI SHOWREEL INDIA CELEBRATES CINEMATIC EXCELLENCE
ARRI has unveiled the Showreel India, a tribute to Indian storytelling captured with its renowned camera systems and lenses. Featuring the ALEXA range,...
DEEPIKA PADUKONE HEADLINES HILTON’S NEW CAMPAIGN FILM BY MCCANN INDIA
Hilton has unveiled the next chapter of its global brand campaign, It Matters Where You Stay, with a striking new film created by...
ALDI TOPS WORLD CUP AD RANKINGS AS ADIDAS OUTSHINES NIKE
System1 has crowned Aldi’s 2022 “Feast for Football” the greatest FIFA World Cup advertisement of all time, while Adidas emerged as the strongest-performing...
‘BIRDS NEVER FORGET TO FLY’ SOARS AT THE ONE SHOW 2026
A hauntingly poetic campaign from Georgia has emerged as one of the standout winners at The One Show 2026. “Birds Never Forget To...
NV GROUP TARGETS GROWTH WITH WHISKY AND VODKA LAUNCH
NV Group has launched Stainley Gold whisky and Blue Moon Minty Jamun vodka in Delhi, targeting India’s fast-growing mid-premium spirits market. Positioned for...
HIMALAYA BABYCARE BRINGS JOY TO BATH TIME WITH GENTLE BABY SHAMPOO
Himalaya BabyCare has launched a new campaign for its Gentle Baby Shampoo, spotlighting the emotional bond between mother and child during bath time....
TIPSY TABBY INTRODUCES FRUIT WINE SELTZERS IN INDIA
Tipsy Tabby has launched fruit wine seltzers in India, entering the ready-to-drink (RTD) segment with a lighter, fruit-forward alternative. Available in Guava, Lime...
MAKER’S MARK UNVEILS AIRPORT-EXCLUSIVE ARTIST SERIES
Maker’s Mark has launched an exclusive Artist Series for global travel retail, featuring city-inspired labels created by acclaimed painter Alexandra Pacula. Available in...
COCA-COLA AND POP MART’S LABUBU DOLL JOIN FORCES FOR FIFA WORLD CUP 2026
Coca-Cola has unveiled a striking collaboration with POP MART’s viral Labubu Doll IP for the FIFA World Cup 2026 across Canada, Mexico and...
KIA TURNS THE COMPACT SUV CATEGORY INTO CHILD’S PLAY
Kia’s new campaign for the 2027 Seltos, created by David&Goliath and directed by Adam Berg, depicts rival SUVs as oversized wooden toy cars....
PIYUSH ARORA TO LEAD SALES AND MARKETING AT ŠKODA AUTO VOLKSWAGEN INDIA
Škoda Auto Volkswagen India has appointed CEO Piyush Arora as Executive Director for Sales and Marketing, effective September 2026. He succeeds Jan Bures,...
VINFAST’S GREEN SM SET TO SHAKE UP INDIA’S RIDE-HAILING MARKET
Vietnamese EV giant VINFAST, through its mobility arm Green SM, is preparing to launch electric taxi services in India with fares starting at...
JIM STENGEL NAMED FIRST LIONS LAUREATE FOR MARKETING AT CANNES LIONS
Cannes Lions has honoured Jim Stengel, former Procter & Gamble Global Marketing Officer, as the inaugural Lions Laureate for Marketing. Recognising his decades-long...
NIDHI MAHESHWARI APPOINTED SENIOR DIRECTOR – BRAND MARKETING AT JIOSTAR
JioStar has appointed Nidhi Maheshwari as Senior Director – Brand Marketing. With a career spanning leading roles at JioHotstar, Disney+ Hotstar, Lionsgate, Parle...
