ESSEL GROUP AT 100: A CENTURY WOVEN INTO INDIA’S GROWTH STORY
As Essel Group marks 100 years, its journey mirrors India’s own transformation from a young nation to a global force. The centenary celebrates...
DOGSLED STUDIO TURNS LOLLAPALOOZA 2026 INTO A HYPER-DETAILED DIGITAL FAN UNIVERSE
Dogsled Studio has created the visual universe for Lollapalooza 2026 × Vivo in Brazil, blending AI, CGI, 3D design, animation and detailed retouching...
IKEA PORTUGAL CAMPAIGN SERVES SUMMER TEXTILES WITH A TWIST
IKEA has launched a vibrant three-part print campaign in Portugal, created by Uzina, to promote its seasonal bedding and décor. By transforming a...
MELODY FINDS A GLOBAL MOMENT AS MODI–MELONI VIRAL TREND TURNS DIPLOMATIC GIFT INTO BRAND SPOTLIGHT
Parle Melody has unexpectedly stepped into the global spotlight after Prime Minister Narendra Modi gifted the iconic toffee to Italian Prime Minister Giorgia...
A CROCODILE WITH BITE: LACOSTE’S IDENTITY REFRESH
Lacoste’s new identity reclaims its heritage with a sharper wordmark, richer green and a more expressive crocodile, balanced by nods to founder René...
PORSCHE WEAVES KUWAITI HERITAGE INTO ULTRA-RARE 911 TURBO S
Porsche AG has unveiled the ultra-rare 911 Turbo S ‘Sadu Edition’ to mark 70 years in Kuwait and the Middle East. Limited to...
CANNES LIONS RETIRES CREATIVE COMPANY AWARD AMID INDUSTRY UPHEAVAL
Cannes Lions has retired its Creative Company of the Year award for 2026, citing industry consolidation such as Omnicom’s acquisition of Interpublic. The...
INCHDAIRNIE WHISKY CELEBRATES DOUBLE GOLD AT INTERNATIONAL SPIRITS CHALLENGE
InchDairnie Whisky Ltd has secured Gold medals for KinGlassie Double Matured Aged 8 Years Old and Islay Mist Original Blend at the International...
PUBLICIS GROUPE TO ACQUIRE LIVERAMP IN $2.2 BILLION DEAL
Publicis Groupe will acquire LiveRamp for $2.2 billion in cash, aiming to...
MITSUI O.S.K. LINES EYES INDIA SHIPBUILDING PUSH IN BOOST TO MARITIME VISION
Japanese shipping major Mitsui O.S.K. Lines is exploring ship manufacturing opportunities in...
GOOGLE OPENS MEADOW POINT CAMPUS IN SAN JOSE
Google has opened Meadow Point, a new campus in San Jose for...
OGILVY INDIA AND GOOGLE LAUNCH AI STUDIO TO REINVENT CREATIVE STORYTELLING
Ogilvy India has partnered with Google to launch a bespoke AI Creative...
OGILVY SINGAPORE CROWNED CLIO AWARDS AGENCY OF THE YEAR 2026
Ogilvy Singapore has been named the 2026 Clio Awards Agency of the...
WINNIE CHEN-HEAD NAMED CEO OF WPP MEDIA MALAYSIA
WPP Media has appointed Winnie Chen-Head as CEO for Malaysia, a newly...
THAYALAN BARTLETT HONOURED IN CAMPAIGN ASIA-PACIFIC’S “50 OVER FIFTY 2026”
Thayalan Bartlett, CEO of MullenLowe Group Sri Lanka, has been named in...
OMNICOM ADVERTISING ASIA UNVEILS REGIONAL LEADERSHIP TEAM TO NAVIGATE COMPLEX MARKETS
Omnicom Advertising Asia has formed a new regional leadership team, bringing together...
SONY WORLD PHOTOGRAPHY AWARDS 2026 LIGHTS UP SOMERSET HOUSE
In a dazzling showcase of global talent, the Sony World Photography Awards...
AUSTRALIA’S CREATIVE LEADERS JOIN CANNES LIONS 2026 JURIES
Cannes Lions has announced its juries for 2026, with 14 Australians selected...
VML INDIA’S YOUNG DUO WINS GLOBAL AUDIO HONOUR AT CAIRNS HATCHLINGS 2026
VML India’s Shilpi Dey and Raj Thakkar have won the Audio category at Cairns Hatchlings 2026 in Australia with The Sounds of Humanity,...
DOGSLED STUDIO TURNS LOLLAPALOOZA 2026 INTO A HYPER-DETAILED DIGITAL FAN UNIVERSE
Dogsled Studio has created the visual universe for Lollapalooza 2026 × Vivo in Brazil, blending AI, CGI, 3D design, animation and detailed retouching...
IKEA PORTUGAL CAMPAIGN SERVES SUMMER TEXTILES WITH A TWIST
IKEA has launched a vibrant three-part print campaign in Portugal, created by Uzina, to promote its seasonal bedding and décor. By transforming a...
MELODY FINDS A GLOBAL MOMENT AS MODI–MELONI VIRAL TREND TURNS DIPLOMATIC GIFT INTO BRAND SPOTLIGHT
Parle Melody has unexpectedly stepped into the global spotlight after Prime Minister Narendra Modi gifted the iconic toffee to Italian Prime Minister Giorgia...
ENORMOUS AND NPCI SPOTLIGHT THE POWER OF MENTORSHIP BEHIND THE CAMERA
Creative agency Enormous has highlighted the collaborative spirit behind its latest project for the National Payments Corporation of India (NPCI), celebrating craftsmanship, mentorship...
‘BIRDS NEVER FORGET TO FLY’ SOARS AT THE ONE SHOW 2026
A hauntingly poetic campaign from Georgia has emerged as one of the standout winners at The One Show 2026. “Birds Never Forget To...
4A’S SRI LANKA REAFFIRMS COMMITMENT TO ETHICAL STANDARDS AND INDUSTRY EXCELLENCE
4A’s Sri Lanka is reinforcing its role as a champion of ethical advertising and professional standards, placing renewed emphasis on integrity, collaboration and...
ASCI DRAFTS AI LABELLING RULES TO REIN IN SYNTHETIC ADVERTISING
India’s advertising watchdog has proposed new draft guidelines requiring brands to label AI-generated advertising content where it could materially influence consumer decisions. The...
LINEN CLUB UNITES SAIF AND IBRAHIM ALI KHAN IN FIRST-EVER FATHER-SON CAMPAIGN
Linen Club has unveiled a new campaign featuring Saif Ali Khan and Ibrahim Ali Khan together on screen for the first time. Created...
MOUNTAIN DEW CELEBRATES HERITAGE WITH ‘AMERICAN DEW’ SUMMER EDITION
PepsiCo has unveiled ‘American Dew’, a limited-edition summer redesign for Mountain Dew, honouring its Tennessee origins and the United States’ 250th anniversary, supported by a...
KURKURE REINVENTS ITS CRUNCH WITH JOWAR PUFFS TWIST
Kurkure has introduced Jowar Puffs, blending its signature masala flavour with the nutritional appeal of jowar. The new offering reflects evolving consumer tastes...
BMW PREPARES REFRESH FOR I7 WITH NEUE KLASSE INFLUENCE
BMW is readying a significant refresh for its flagship i7 electric sedan, adopting Neue Klasse‑inspired styling and broader technology updates. The move aims...
BLANC PESCADOR 0.0 REIMAGINES SPARKLING WINE FOR A NEW ERA OF MINDFUL ENJOYMENT
Blanc Pescador 0.0 introduces an alcohol-free extension that preserves the brand’s Mediterranean identity while appealing to evolving consumer habits. Developed with Celler del...
PERNOD RICARD’S RTD PORTFOLIO POWERS GLOBAL GROWTH
Pernod Ricard’s ready-to-drink portfolio has achieved an average annual growth of +33% over the past three years, driven by disciplined innovation, strong brand...
RUMBLINGS AIMS TO CUT THROUGH AI NOISE WITH CULTURE-DRIVEN MARKETING INTELLIGENCE
Australian-founded platform Rumblings is positioning itself as a strategic AI partner for brands overwhelmed by data, trends and generative tools. By identifying emerging...
VIVO X300 ULTRA LAUNCHES IN INDIA WITH ZEISS OPTICS AND CINEMATIC IMAGING
Vivo has launched the X300 Ultra in India, a flagship smartphone built for professional imaging. With ZEISS optics across golden focal lengths, 200MP...
NEXT STRENGTHENS INDIA PUSH WITH NEW BENGALURU STORE LAUNCH
British fashion brand NEXT has opened new women’s, men’s and kids’ stores in Bengaluru’s Phoenix Mall of Asia, marking another step in its...
ISLANDS8 UNVEILS WATERMELON GIN AS BLUEMARLIN’S ‘DESIGN FLEX’ COMES TO LIFE
Islands8 has launched a new watermelon-flavoured gin, showcasing the adaptability of its brand design by bluemarlin. The summery variant blends Maltese botanicals with...
