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NETFLIX EXPANDS FOOTPRINT IN INDIA WITH NEW HYDERABAD OFFICE FOCUSED ON TECH, POST-PRODUCTION, AND VFX

Netflix is set to open its second India office in Hyderabad’s HITEC City, spanning 41,000 sq ft. The new facility will focus on technology,...

SHIVANI SHANKAR JOINS ENDEMOL SHINE INDIA AS VP & HEAD OF CONTENT (UNSCRIPTED), BRINGING A LEGACY OF DANCE AND ENTERTAINMENT

Shivani Shankar has joined Endemol Shine India as Vice President and Head of Content (Unscripted). Known for helming hit shows like India’s Best Dancer,...

News Around the globe

  • Koto has collaborated with Tripadvisor on an extensive brand refresh, marking a pivotal moment in the platform’s evolution. As Tripadvisor transitions from being primarily a travel review site to a more expansive platform for travel planning and booking, the new visual identity is designed to reflect its broader ambitions and future-focused direction.
  • Spotted something unusual? Mysterious silhouettes recently appeared across Singapore’s MRT network, sparking curiosity and speculation. The mystery has now been revealed—unveiling a bold, nationwide anti-vaping campaign titled “Don’t Toy With Your Life”, launched by the Health Promotion Board in collaboration with TBWA\Singapore.
  • While love and romance are deeply cherished in Filipino culture, many young Filipinos often struggle to express their feelings openly due to hiya—a deeply rooted cultural value that emphasizes modesty and restraint. This sense of shyness can make moments of affection feel awkward or difficult to navigate.

PHD INDIA WINS MARICO’S INTEGRATED MEDIA MANDATE AFTER MULTI-AGENCY PITCH

PHD India, part of Omnicom Media Group, has been appointed Agency on Record for Marico Limited after a multi-agency pitch. The mandate covers integrated media strategy,...

A NEW TASTE OF LUXURY — JW MARRIOTT MUMBAI SAHAR WELCOMES MARIKI SAYLES AS DIRECTOR OF FOOD & BEVERAGE

JW Marriott Mumbai Sahar has appointed global hospitality expert Mariki Sayles as Director of Food & Beverage. With experience from Le Bernardin, New York, and Bastian...

KFC India Turns Up the Flavor with “The Great KFC Feastival” — A Celebration of Bold Taste and Crunch  

KFC India’s new campaign, The Great KFC Feastival, created by FCB Neo and directed by Luv Kalla, celebrates bold flavors and joyful indulgence. Featuring favorites like...

Video of the Day

Adani Group, India’s leading infrastructure conglomerate, continues to power the nation with solar energy, launching Story of Suraj—the third film in its acclaimed #HumKarkeDikhateHain series.

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#HarGhoontMeinSwag

Client: Pepsi

Ubisoft - Découvrez l'île de Yara

Client: Ubisoft

ikea- #wonderfuleveryday

Client: IKEA

#ShineBrighter

Client: Zeya By Kundan

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SHIVANI SHANKAR JOINS ENDEMOL SHINE INDIA AS VP & HEAD OF CONTENT (UNSCRIPTED), BRINGING A LEGACY OF DANCE AND ENTERTAINMENT

Shivani Shankar has joined Endemol Shine India as Vice President and Head of Content (Unscripted). Known for helming hit shows like India’s Best Dancer, Dance Deewane, and India’s Got Talent, she will lead the company’s unscripted content strategy, driving innovation and expanding its reality entertainment portfolio across TV and digital platforms. Shivani Shankar has joined Endemol Shine India as Vice President and Head of Content (Unscripted). Known for her creative leadership and track record of delivering high-impact reality formats, Shivani’s appointment marks a powerful addition to the production powerhouse’s creative leadership team. A seasoned television professional, Shivani Shankar has spent over a decade shaping some of India’s most successful and beloved reality shows. Her impressive portfolio includes iconic titles such as...

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Marketing

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YASHODA AI TAKES THE GLOBAL STAGE: EMPOWERING WOMEN...

Yashoda AI, an initiative of India's National Commission for Women, gains global recognition for advancing AI literacy and cybersecurity...

Sindhuu Govindarajan Joins Tata Consumer Products as Marketing...

At a time when Tata Consumer Products is rapidly accelerating its presence in the food and beverages market and...

Piyush Pandey: The One Who Made India Seen

Indian advertising has lost its voice — not the shrill, data-led, hyper-optimised voice of the present, but the one...
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