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MOUNTAIN DEW’S HIGH-OCTANE CAMPAIGN WITH MAHESH BABU
PepsiCo India’s Mountain Dew India has unveiled a high-octane campaign featuring Mahesh Babu, spotlighting its 400 ml PET pack at ₹20. Directed by...
PHILIPS ONEBLADE APPOINTS AHAAN PANDAY AS BRAND AMBASSADOR
Philips Personal Health India has appointed Ahaan Panday as brand ambassador for Philips OneBlade, launching the ‘Built Different’ campaign. Targeting Gen Z, the...
GLOBALLOGIC ELEVATES POOJA BHALLA MATHUR TO DRIVE AI-LED MARKETING GROWTH
GlobalLogic has promoted Pooja Bhalla Mathur to Global Head of Growth Marketing, signalling a stronger push towards AI-driven expansion. With nearly two decades...
KINGFISHER BLENDS CRICKET, HOCKEY AND BADMINTON IN EPIC SPORTING MOMENT
Kingfisher has unveiled a cultural spectacle at TATA IPL 2026, blending cricket, hockey and badminton in a new format called Hocket. Featuring Virat...
ART IN THE AGE OF ALGORITHMS: REIMAGINING CREATIVITY ON WORLD ART DAY
World Art Day, observed on April 15, highlights art’s enduring role in shaping culture, dialogue and human connection. As technology and artificial intelligence...
VISHU: WHEN DAWN BREAKS IN GOLD ACROSS KERALA’S MEMORY
Vishu, Kerala’s harvest festival, is a deeply nostalgic celebration marked by the sacred Vishukkani, firecrackers, and family rituals. Beyond prosperity, it evokes memories...
SOLNUTS CRUNCHERS REDEFINES PREMIUM SNACK PACKAGING WITH BOLD VISUAL LANGUAGE BY HUGO ZAPATA
Solnuts introduces a striking new packaging system for its Crunchers range, designed by Hugo Zapata. Combining bold yellow hues, vintage typography, and tactile...
VODAFONE AUSTRALIA CHALLENGES TELSTRA WITH BOLD NEW CAMPAIGN
Vodafone Australia has launched its first major brand campaign in years with indie agency Howatson+Company, featuring US comedian Ali Wong. The campaign questions...
