Global Campaigns
EMIRATES INVITES GLOBAL TRAVELLERS TO EXPERIENCE WINTER SUNSHINE IN DUBAI
Emirates has unveiled a global winter tourism campaign inviting travellers to escape the cold and discover Dubai’s endless sunshine. Connecting over 140 destinations...
BRAND MANAGEMENT ENTERS THE AI ERA: A NEW CERTIFICATE COURSE FOR THE FUTURE
The Online Certificate Course in Brand Management in the AI Era from Creative Brands Magazine combines traditional brand-management principles with artificial intelligence, data,...
GLENFIDDICH AND ASTON MARTIN F1 UNITE IN LIMITED EDITION LAUNCH FILM
Glenfiddich has unveiled a Limited Edition whisky in partnership with the Aston Martin F1 Team, celebrated through a launch film created with agency...
SUNDAR PICHAI’S QUIET DECADE PAYS OFF AS ALPHABET RISES TO GLOBAL INFLUENCE
Alphabet’s inclusion among TIME’s most influential companies underscores Sundar Pichai’s long-term AI strategy. Once criticised, his steady leadership has delivered major breakthroughs through...
GATORADE’S ‘TRUST WHAT’S INSIDE’ CAMPAIGN CHAMPIONS SCIENCE, SWEAT AND THE REALITY OF FOOTBALL
Gatorade’s latest global campaign, ‘Trust What’s Inside’, highlights the role of science, discipline and trust in athletic performance. Featuring top footballers, it reinforces...
COCA-COLA LAUNCHES ‘DRINK IN AMERICA’ ANTHEM
Coca-Cola has unveiled ‘Drink in America’, a modern anthem created by WPP Open X led by Ogilvy. Filmed across 10 states in 20...
VICTORIA’S SECRET NAMES TRIPTII DIMRI AS FIRST INDIAN BRAND AMBASSADOR
Victoria’s Secret has appointed actress Triptii Dimri as its first Indian brand ambassador, unveiling a teaser for its Summer Signature campaign. Conceptualised by...
LACOSTE POLO SHIRT: A TIMELESS ICON REINVENTED
Lacoste has reaffirmed the enduring legacy of its polo shirt, first designed by René Lacoste, with a fresh campaign highlighting its constant reinvention....
