Brands
PENELOPE BOURBON EXPANDS WITH CLASSIC SERIES
Penelope Bourbon, founded by childhood friends Mike Paladini and Daniel Polise alongside Paladini’s wife Kerry, has unveiled its Classic Series of Kentucky Straight...
SPORTING CP UNVEILS FIRST BRAND IDENTITY REFRESH IN 25 YEARS
Sporting Clube de Portugal has unveiled its first brand identity refresh in 25 years, created with JKR to mark its 120th anniversary. Inspired...
ACCELERATOR ACTIVE ENERGY UNVEILS BLUE RAZ SLUSH WITH KAI TRUMP
Accelerator Active Energy has launched Blue Raz Slush, a zero-sugar blue raspberry energy drink developed with golfer and social media creator Kai Trump,...
UNO X COMET SNEAKER BRINGS CARD GAME NOSTALGIA TO FOOTWEAR
Comet has partnered with UNO to launch the UNO x COMET sneaker, a limited-edition collectible inspired by the iconic card game. Featuring mismatched...
FLUENT IN BOTH: AUDI AUSTRALIA LAUNCHES NEW BRAND PLATFORM FOR E‑HYBRID RANGE
Audi Australia and Apparent have launched Fluent in Both, a new brand platform for the Q5 e‑hybrid and wider plug‑in hybrid range. The...
MAHESH KANCHAN ELEVATED TO LEAD BACARDI INDIA AND SOUTHEAST ASIA
Bacardi has appointed Mahesh Kanchan as Managing Director for India and Southeast Asia, expanding his leadership remit across the region. With extensive experience...
ALPENLIEBE AND SWIGGY LAUNCH SWEETEST CITY CHALLENGE ACROSS INDIA
Alpenliebe has partnered with Swiggy to unveil the Sweetest City Challenge, a nationwide consumer engagement initiative designed to encourage customers to show appreciation...
MCDONALD’S SERVES UP WIMBLEDON MAGIC WITH SHAKE N’ SERVE
McDonald’s has tapped into Wimbledon fever with a playful activation celebrating the fan-favourite ritual of pairing fries with Strawberry Milkshakes. A limited-edition Shake...
