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Tuesday , 21 April 2026
LUX REWRITES THE FEED: HOW A SOAP BRAND IS TURNING ADS INTO ALGORITHMIC INTERVENTIONS
Brands
LUX REWRITES THE FEED: HOW A SOAP BRAND IS TURNING ADS INTO ALGORITHMIC INTERVENTIONS
Summary: LUX has partnered with VML to launch “LUX My Algorithm," a global campaign that transforms advertising into behavioural signals designed to reshape...
