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OnePlus India has appointed Shreyas Khare as Lead – Alliances & Partnerships. With prior leadership roles at Tira, FirstCry, and Croma, he brings expertise in strategic collaborations and payment innovation. Khare will drive alliance strategies to enhance customer experience, foster innovation, and strengthen OnePlus India’s growing ecosystem.

OnePlus India has appointed Shreyas Khare as Lead – Alliances & Partnerships. With prior leadership roles at Tira, FirstCry, and Croma, he brings expertise in strategic collaborations and payment innovation. Khare will drive alliance strategies to enhance customer experience, foster innovation, and strengthen OnePlus India’s growing ecosystem.

OnePlus India has announced the appointment of Shreyas Khare as Lead – Alliances & Partnerships, marking a strategic move to bolster its innovation and customer engagement through stronger collaborations and cutting-edge payment solutions.

With a proven track record in driving partnership-led growth, Shreyas brings extensive leadership experience from roles at Tira, FirstCry.com (BrainBees Solutions Ltd.), and Croma. At these organizations, he spearheaded several key initiatives — from launching co-branded payment programs to designing customer-centric solutions that seamlessly integrated commerce and technology.

Known for his ability to blend strategic alliances with payment innovation, Shreyas has consistently delivered measurable business outcomes by deepening customer engagement and enhancing the overall retail experience. His expertise lies in building and managing partnerships that not only boost brand presence but also align with evolving consumer behavior in India’s fast-growing digital economy.

In his new role at OnePlus India, Shreyas will be responsible for shaping the company’s alliance strategies and payment partnerships, focusing on expanding the brand’s ecosystem through innovation and value-driven collaborations. His mandate includes strengthening customer experiences, forging new industry partnerships, and driving initiatives that align with OnePlus’ broader vision of delivering premium technology with enhanced accessibility.

The appointment comes at a time when OnePlus continues to diversify its offerings beyond smartphones—expanding into connected devices, smart TVs, and wearables—while deepening its engagement with India’s growing digital-first consumer base. Strategic partnerships in payment ecosystems and retail collaborations are expected to play a crucial role in this next phase of growth.

Industry observers see the move as part of OnePlus India’s broader strategy to stay ahead in the competitive tech landscape by blending innovation with ecosystem partnerships. The company’s emphasis on alliances signals a commitment to collaborative growth, leveraging synergies across financial technology, retail, and digital commerce sectors.

Announcing the appointment, OnePlus India highlighted that the new leadership will help the company accelerate innovation and deliver greater value to its customers through a network of dynamic, mutually beneficial partnerships.

CXO TechBOT congratulated Shreyas Khare on his new role, wishing him continued success as he leads OnePlus India’s next chapter of partnerships and growth.

With Khare’s appointment, OnePlus India reinforces its focus on strategic collaboration, customer experience, and innovation—three pillars that have defined the brand’s journey since its entry into the Indian market nearly a decade ago.