AANA appoints INVNT® as experiential partner for RESET 2026

The Australian Association of National Advertisers (AANA) has appointed the innovation-led global brand storytelling agency INVNT as the official experiential partner for RESET 2026, Australia’s premier conference for marketing and advertising leaders. RESET will return on Thursday, 6 August 2026, at Illumina, Sydney, unveiling a new format and world‑class lineup of international keynote speakers.

RESET 2026 will continue its legacy of delivering bold ideas and future‑focused inspiration, with this year’s theme centred on navigating growth through disruption – a call to action for marketers operating in an era of economic uncertainty, rapid technological change, and AI‑driven transformation. Headlined by global marketing visionaries Raja Rajamannar and Rory Sutherland, the event will pair thought‑provoking sessions with immersive experiential storytelling delivered by INVNT.

“RESET has always been a powerful platform for inspiration and transformation across the marketing landscape. We’re thrilled to partner with AANA to deliver a fresh, dynamic experience that connects global creative thinking with Australia’s most innovative brand leaders,” said Laura Roberts, Managing Director APAC at INVNT.

The partnership marks a new era for RESET, combining AANA’s reputation for convening the industry’s most influential minds with INVNT’s signature creative and live experience expertise.

RESET consistently attracts more than 500 senior marketing leaders each year and is recognised for bringing world‑renowned speakers to Australia, from political leaders to global brand builders and cultural game‑changers.

RESET 2026 is set to be the must‑attend event for marketers, advertisers, and brand builders seeking fresh perspectives and future‑ready thinking.