AGENCY
NORTH SEVENTY FIVE LAUNCHES IN UAE WITH GLOBAL BACKING FROM PARITEE
New communications agency North Seventy Five has launched in the UAE, founded by industry veterans Lisa Welsh and Iman Issa. Joining Paritee’s international...
SALTY GAMES APPOINTS ORANGE LINE AS AOR TO POWER GLOBAL PUSH FOR OUTBACK-THEMED GAMING
Australian studio Salty Games has named Orange Line as its digital media and creative agency of record, aiming to scale its debut title...
FCB INDIA CHAMPIONS ‘FORMAT INTELLIGENCE’ AS THE NEW LANGUAGE OF MODERN STORYTELLING
FCB India showcases how storytelling now flows across formats, from social-native films to sensorial narratives and minimalist cinematic pieces. Through campaigns for Nissin,...
VAL MORGAN DIGITAL SECURES EXCLUSIVE VOX MEDIA PARTNERSHIP ACROSS AUSTRALIA AND NEW ZEALAND
Val Morgan Digital has signed an exclusive commercial partnership with Vox Media, gaining sales representation rights for its full portfolio across Australia and...
Mosaic Media and MSI Communications Forge Alaska’s Largest Strategic Marketing Partnership
Mosaic Media and MSI Communications are forming Alaska’s largest marketing partnership, combining Mosaic’s national digital expertise with MSI’s three decades of creative and...
DDB Global CEO Alex Lubar Exits, Joins Independent Consultancy FundamentalCo
Alex Lubar, who led DDB Worldwide as global CEO since 2022, has departed to become CEO of New York-based consultancy FundamentalCo. His exit...
Unveils Ambitious ‘Plan for Change 2030’ to Accelerate Sustainability Leadership
MAS Holdings has launched its renewed sustainability strategy, Plan for Change 2030, bringing global changemakers together to discuss innovation, accountability and collaboration in...
Hakuhodo.Wyng Wins Creative Mandate for Dr. Willmar Schwabe’s Dizester After Multi-Agency Pitch
Hakuhodo.Wyng has secured the creative mandate for Dizester, covering strategy, creative development, digital amplification, and retail activations across key northern and eastern markets....
