Case Studies
BISK FARM BRINGS WARMTH TO CHAI BREAKS, NAMES SHRADDHA KAPOOR BRAND AMBASSADOR FOR RICH MARIE
Bisk Farm has roped in actor Shraddha Kapoor as brand ambassador for its Rich Marie biscuits. The new campaign celebrates everyday chai breaks...
PRCO GROUP TO LEAD GCC COMMUNICATIONS FOR W RIYADH – KAFD LAUNCH AHEAD OF 2026 OPENING
PRCO Group has been appointed to manage media relations and strategic communications across the GCC for the launch of W Riyadh – KAFD,...
JENSEN HUANG ON NVIDIA’S JOURNEY: FROM 3D GRAPHICS PIONEER TO POWERING THE NEXT INDUSTRIAL REVOLUTION
Founded in 1993 to solve 3D graphics, NVIDIA has grown into a global leader in accelerated computing and AI. Under CEO Jensen Huang,...
ALL-NEW MINI CONVERTIBLE LAUNCHES IN INDIA, BRINGING OPEN-TOP GO-KART THRILLS AND ICONIC STYLE
MINI India has launched the all-new MINI Convertible as a CBU, priced at INR 58.5 lakh (ex-showroom). Featuring an automatic soft top, advanced...
TITAN LAUNCHES BEYON, A NEW LAB-GROWN DIAMOND JEWELLERY BRAND
Titan Company enters the lab-grown diamond segment with beYon, offering affordable, sustainable jewellery. The first store opens in Mumbai on Dec 29, targeting...
ELDRIDGE POPE & CO. RETURNS IN STYLE, RECASTING DORSET’S BREWING HERITAGE FOR A PREMIUM SPIRITS ERA
Historic Dorset brand Eldridge Pope & Co. has been revived as a premium spirits label through a bold redesign by CuCo Creative. Blending...
NIKE SHARES RISE AFTER APPLE CEO TIM COOK BUYS NEARLY $3 MILLION WORTH OF STOCK
Nike shares climbed in premarket trading after Apple CEO and Nike board member Tim Cook disclosed a nearly $3 million share purchase. The...
BAILEYS AND STARBUCKS INDIA BLEND HOLIDAY CHEER WITH A LIMITED-EDITION FESTIVE BEVERAGE LINE-UP
This December, Baileys by Diageo India and Starbucks unite for a festive collaboration, introducing a limited-edition range of non-alcoholic Irish Cream–inspired beverages. Crafted...
