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Friday , 24 April 2026

Case Studies

914 Articles
Brands

COCA-COLA INDIA AND BURGER KING INDIA ROLL OUT ‘FEAST ON WHEELS’

Coca-Cola India and Burger King India have launched Feast on Wheels, a mobile food truck activation targeting college campuses. Pairing Burger King meals...

Campaigns

COCA-COLA INDIA’S ANIME ADVENTURE FOR CHARGED PRO

Coca-Cola India launches Charged Pro with a hand-drawn anime campaign by WPP Open X, Ogilvy Gurugram, and Hungry Films. Set in Varanasi, the...

Brand LaunchesBrands

HARLEY-DAVIDSON LAUNCHES GLOBAL BRAND PLATFORM ‘RIDE’

Harley-Davidson has launched “Ride”, a new global brand platform marking a reset of its identity. Designed to modernise while honouring heritage, it reframes...

BrandsBrands

NUTELLA’S BOLD PEANUT LEAP: FIRST NEW FLAVOUR IN 60 YEARS TARGETS NORTH AMERICAN CRAVINGS

In a nostalgic nod to its cosmic cameo on Artemis II, Nutella unveils Peanut – its first flavour innovation since 1964. Blending iconic...

BrandsTop Five of The Week

FANTA LEVELS UP WITH GLOBAL GAMING CAMPAIGN IN COLLABORATION WITH XBOX AND ACTIVISION BLIZZARD

Fanta has launched a global gaming campaign in collaboration with Xbox and Activision Blizzard, bringing together five iconic gaming franchises in a special-edition...

Brands

THE NORTH FACE LAUNCHES UNIVERSAL COLLECTION FOR INCLUSIVE EXPLORATION

The North Face has unveiled the Universal Collection, an inclusive outdoor gear line co-created with adaptive athletes and the adaptive sports community. Featuring...

BrandingBrandsBrands

APPARTEMENT 103 REIMAGINES FESTIVE LUXURY WITH HENNESSY VS FLASK COLLECTION

Appartement 103 has unveiled a vibrant year-end collaboration with Hennessy, introducing a bold VS Flask Collection. Featuring three striking colourways, the limited-edition release...

Breaking CampaignsCampaignsCampaigns

NAVI UPI RACES AHEAD WITH FORMULA ONE-INSPIRED CAMPAIGN SET IN ‘HURRYPUR’

Navi has launched a high-energy campaign imagining a town where life moves at Formula One speed. Conceptualised by Sideways Consulting, the film uses...

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