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Saturday , 14 November 2026

Case Studies

1028 Articles
Brands

SRIYANI DRESS POINT OPENS LANDMARK COLOMBO SHOWROOM, MARKING NEW CHAPTER FOR HOME-GROWN RETAILER

Sriyani Dress Point has expanded into Colombo with the opening of a major new showroom in Wellawatte. The launch, attended by Indian actress...

Campaigns

TANISHQ’S ‘SHARE THE LIGHT’ CAMPAIGN CELEBRATES DIWALI BEYOND BORDERS

Tanishq has unveiled its 2026 Diwali campaign, ‘Share the Light, this India Wali Diwali’, across the United States, Singapore and GCC markets. Created...

Campaigns

LOVE HANDWASHING, NOT ANTIBIOTICS: SAVLON TAKES ON ANTIBIOTIC RESISTANCE

Ogilvy Mumbai and ITC Savlon have joined hands to highlight the growing threat of antibiotic resistance through a campaign titled ‘Love Handwashing, Not...

Campaigns

GOOD LORD, M&S CHRISTMAS AD STRIKES FESTIVE GOLD

Marks & Spencer’s latest Christmas advertisement is winning early acclaim for its humour, storytelling and confident embrace of a fictional festive world. Starring...

Campaigns

CADBURY OLD GOLD UNVEILS STRIKING NEW IDENTITY TO WIN OVER A NEW GENERATION OF CHOCOLATE LOVERS

Hershey’s India has unveiled a new Diwali campaign for Hershey’s Kisses, extending its ‘Giving Kisses Is Hard’ platform into the festive season. Created...

Campaigns

JORDONE: ROYAL JORDANIAN UNVEILS GLOBAL CAMPAIGN TO REDEFINE PERCEPTIONS OF JORDAN

Royal Jordanian’s tourism platform, ExploRJordan, has launched JorDONE, its first global destination campaign aimed at reshaping international perceptions of Jordan. Developed with Adpro&...

Brands

PRADA RECLAIMS FASHION’S HOTTEST BRAND CROWN AS DISTINCTIVE STYLE DRIVES GLOBAL APPEAL

Prada has returned to the top of the Lyst Index for Q3 2026, highlighting the growing importance of strong brand identity and cultural...

Brands

OLD FORESTER UNVEILS TRIBUTE SERIES, CELEBRATING 150 YEARS OF BOURBON HERITAGE

Old Forester has introduced its annual Tribute Series, celebrating more than 150 years of bourbon-making heritage and innovation. The inaugural 2026 edition features...