Case Studies
ARIAS AND SPARKLES UNVEIL ‘BOND OF LOVE’ DIAMOND COLLECTION INSPIRED BY LIFE’S CHERISHED MEMORIES
ARIAS by Lara Dutta has partnered with Sparkles to launch the Bond of Love signature diamond jewellery collection. Centred on the theme ‘The...
HYUNDAI CARD’S ALPHABET EXPERIMENT STRIKES A CHORD WITH SOUTH KOREA’S LIFESTYLE CONSUMERS
Hyundai Card’s Alphabet Card, launched in July as the world’s first standalone credit card brand, has surpassed 150,000 issuances in three months. With...
OPPO F35 SERIES CAPTURES FOUR RECORD-BREAKING GROUP SELFIES
OPPO F35 Series has cemented its identity as the Group Selfie Expert by achieving four record-breaking feats across India. From Kerala’s world record...
KEELLS AND HULSBOSCH UNVEIL ‘KEEP LIFE FRESH’ BRAND PLATFORM
Internationally acclaimed branding agency Hulsbosch has partnered with Sri Lanka’s supermarket leader Keells to launch a new brand strategy and integrated campaign, ‘Keep...
KFC INDIA ADDS A GOLDEN TOUCH TO DURGA PUJO
KFC India has unveiled an AI-powered campaign in Kolkata this Durga Pujo, reimagining Colonel Sanders’ famed golden touch to spotlight its limited-period Krispy...
ŠKODA AUTO INDIA CELEBRATES FANS WITH FESTIVE CAMPAIGN
Škoda Auto India and BBH India have launched ‘Škoda Fan Fest’, a festive‑season campaign rooted in the brand’s ‘Fans, Not Owners’ platform. Centred...
OPPO INDIA PARTNERS WITH LOLLAPALOOZA 2027 TO CELEBRATE YOUTH CULTURE
OPPO India has announced its partnership with Lollapalooza India 2027 as an Associate Partner, positioning the Reno Series at the intersection of technology,...
STAYFREE LAUNCHES PROCOMFORT PERIOD PANTY TO DEMOCRATISE ACCESS TO PERIOD SOLUTIONS
Stayfree, one of India’s leading menstrual hygiene brands, has unveiled the Stayfree ProComfort Period Panty, designed to provide women with reliable, intuitive-use protection...
