Case Studies
SRI LANKA’S ELEPHANT-INSPIRED ATTIRE TO SHINE AT GLASGOW 2026
Team Sri Lanka’s podium and performance attire for the Glasgow 2026 Commonwealth Games, designed by MAS, draws inspiration from the island’s iconic elephant....
DFCC BANK AND SRILANKAN AIRLINES LAUNCH CO BRANDED VISA PLATINUM CREDIT CARD WITH EXCLUSIVE TRAVEL REWARDS
DFCC Bank PLC and SriLankan Airlines have unveiled the SriLankan Airlines DFCC Visa Platinum Credit Card, offering FlySmiLes Miles on local and international...
CASA PRADERA: A MEADOW OF SELF-CARE
Casa Pradera’s new identity reimagines the nail spa as a meadow of self-care, art and community. With a hand-drawn logo, organic illustrations and...
STARBUCKS KOREA UNVEILS CITRUSY SUMMER COLLECTION
Starbucks Korea has introduced its limited-edition Citrusy Summer collection, a vibrant range of lemon-inspired drinkware and home accessories designed to capture the essence...
NV GROUP TARGETS GROWTH WITH WHISKY AND VODKA LAUNCH
NV Group has launched Stainley Gold whisky and Blue Moon Minty Jamun vodka in Delhi, targeting India’s fast-growing mid-premium spirits market. Positioned for...
HIMALAYA BABYCARE BRINGS JOY TO BATH TIME WITH GENTLE BABY SHAMPOO
Himalaya BabyCare has launched a new campaign for its Gentle Baby Shampoo, spotlighting the emotional bond between mother and child during bath time....
TIPSY TABBY INTRODUCES FRUIT WINE SELTZERS IN INDIA
Tipsy Tabby has launched fruit wine seltzers in India, entering the ready-to-drink (RTD) segment with a lighter, fruit-forward alternative. Available in Guava, Lime...
MAKER’S MARK UNVEILS AIRPORT-EXCLUSIVE ARTIST SERIES
Maker’s Mark has launched an exclusive Artist Series for global travel retail, featuring city-inspired labels created by acclaimed painter Alexandra Pacula. Available in...
