Case Studies
FERRERO ROCHER TAPS HRITHIK ROSHAN FOR INTIMATE YEAR-END DIGITAL FILM
Ferrero India has launched a year-end digital film featuring Hrithik Roshan that celebrates intimate, home-based festive gatherings. Set around a close-knit soirée, the...
RELIANCE PREPARES JIO-STYLE DISRUPTION IN HEALTHCARE WITH ₹1,000 GENETIC TESTS
Reliance Industries is planning to offer genetic health tests at around ₹1,000, sharply undercutting current prices. Through Strand Life Sciences, the move could...
GAMESA BRINGS “LA MAGIA DE ESTAR JUNTOS” TO LIFE WITH A THOUGHTFUL FESTIVE DESIGN EXPERIENCE IN MEXICO
PepsiCo’s Gamesa portfolio in Mexico celebrates Christmas through “La Magia de Estar Juntos,” a design-led festive initiative that highlights warmth, connection and gratitude....
GABIT ENTERS NUTRITION SPACE WITH ACQUISITION OF CLEAN SUPPLEMENT BRAND NÄCK
Longevity-focused health startup Gabit has acquired clean nutrition brand Näck, marking its entry into supplements and nutrition-led interventions. The move strengthens Gabit’s full-stack...
Samsung Turns Piccadilly Circus into a Living Mirror of London with AI-Driven Digital Art
Samsung Electronics and Cheil Worldwide UK transformed Piccadilly Circus into a real-time, data-driven digital experience reflecting London’s changing mood. Powered by privacy-first AI,...
RENAULT REIMAGINES CLIO AS THE MUSE OF HISTORY IN EPIC HYBRID LAUNCH FILM
Renault and Publicis Conseil launch the new Clio full hybrid E-Tech with a cinematic campaign that reimagines Clio as the Greek Muse of...
MIDSUMMER RAIN: HOW CAPSTONE LIFE IS REIMAGINING THE IDEA OF HOME IN BANGALORE
Capstone Life’s Midsummer Rain reflects a human-centred approach to housing in Bangalore. Led by Umesh Sangurmath and Ravi Anand Rao, with artistic collaboration...
LONGINES TAPS SARA ALI KHAN AS ‘FRIEND OF THE BRAND’, BLENDING HERITAGE WITH MODERN ELEGANCE
Swiss luxury watchmaker Longines has named actor Sara Ali Khan its new ‘friend of the brand’. The partnership reflects a shared philosophy of...
