Case Studies
India Gets Its First Zero-Sugar Malt Beverage as Ghodawat Consumer Launches Coolberg Diet
Ghodawat Consumer Limited has launched Coolberg Diet, India’s first zero-sugar malt beverage, marking a breakthrough in the non-alcoholic drinks category. Positioned for health-conscious...
JSW MG MOTOR INDIA RISES TO NO. 2 IN LUXURY EV MARKET, DRIVEN BY STRONG DEMAND FOR CYBERSTER & M9 LIMOUSINE
JSW MG Motor India, through its luxury retail arm MG SELECT, has secured the #2 spot in India’s luxury EV market. Driven by...
VANGUARD INAUGURATES GLOBAL CAPABILITY CENTRE IN HYDERABAD, PLANS TO MAKE IT LARGEST TECH HUB BY 2029
Vanguard has inaugurated its first Global Capability Centre in Hyderabad, aiming to make it its largest global tech hub by 2029 with over...
CADBURY UK CELEBRATES EVERYDAY GREATNESS WITH ‘ALL HEROES. NO ZEROS’ CAMPAIGN BY VCCP
Cadbury UK’s new campaign, ‘All Heroes. No Zeros,’ by VCCP reimagines Britain’s most iconic teams, bands, and figures as heroes, celebrating diversity and...
CONNACHT DISTILLERY REBRANDS AS BALLINA, LAUNCHES FIRST-EVER SINGLE MALTS
Connacht Distillery in County Mayo has rebranded as Ballina and launched its first two single malt whiskeys. The new name reflects the distillery’s...
CHATGPT’S FIRST BRAND CAMPAIGN CELEBRATES THE MOST HUMAN SIDE OF AI
ChatGPT’s first-ever brand campaign takes a human-centered approach, focusing on real people and emotions instead of AI technology. The film highlights how ChatGPT...
AVIGNA GROUP UNVEILS ₹150 CRORE LOGISTICS PARK IN KOCHI, BOOSTING KERALA’S INDUSTRIAL AMBITIONS
Avigna Group has inaugurated a ₹150 crore logistics park in Kochi, marking a major boost to Kerala’s industrial ambitions. Spanning 21.35 acres with...
