Case Studies
EXELmoto’s New E-Bicycle Redefines India’s Electric Mobility for All
EXELmoto, founded by Akshai Varde and backed by Suniel Shetty, KL Rahul, and Ahan Shetty, has launched a new e-bicycle priced from ₹48,500....
Ogilvy Singapore and Vaseline Win Big at the London International Awards with “Vaseline Verified”
Ogilvy Singapore and Vaseline won three Grand awards at the 2025 London International Awards for their “Vaseline Verified” campaign, recognised in Direct, Health...
PepsiCo’s New Can Designs Celebrate Creativity and Curiosity
PepsiCo GCC and North Africa’s new can designs, led by Beverages Design Lead Samy Soliman, are “designed with love.” As part of PepsiCo’s...
RELIANCE BRANDS BREWS A NEW CAFÉ CULTURE: DEEPA HALL’S STRATEGY TO REDEFINE INDIA’S COFFEE AND DINING EXPERIENCE
Reliance Brands Limited, led by Deepa Hall, is redefining India’s café culture through brands like Pret A Manger, EL&N London, and Armani Caffè....
NETFLIX JOINS HYDERABAD’S TECH POWERHOUSE: CITY NOW HOSTS THE COMPLETE FAANG LINEUP
Netflix has set up its office in Hyderabad, leasing 41,000 sq ft at Capitaland ITPH, HITEC City. With this, Hyderabad becomes one of...
PARLE WAFERS IGNITES SNACK AISLES WITH FIERY NEW FLAVOURS — DRAGON CHIPS AND CHILLAM CHILLI
Parle Wafers launches Dragon Chips and Chillam Chilli, bold new flavours crafted for India’s adventurous snackers. From world-hot chillies to desi-Mexican fusion, the...
WEBJET UNVEILS ‘GO SOMEWHERE’: A BOLD NEW CHAPTER IN TRAVEL BRANDING
Webjet has launched its biggest brand transformation in 27 years with the ‘Go Somewhere’ campaign, created by The Hallway. Following its 2024 demerger,...
NESTLÉ LANKA SHINES AT NATIONAL SUPPLY CHAIN EXCELLENCE AWARDS 2025
Nestlé Lanka won the Gold Award for Best Supply Chain Practising Organisation in the Extra-Large Manufacturing category at the National Supply Chain Excellence...
