Marketing
Red Rooster turns up the heat in latest Hot Honey campaign via Leo Australia
Australia’s first and favourite chicken shop, Red Rooster (Reds) is rewriting the rules of QSR marketing with the launch of its latest Hot...
Hospitality Meets Stardom: Hilton’s Campaign with Deepika Padukone Racks Up 5 Billion Views
Hilton has revealed that its campaign featuring global brand ambassador Deepika Padukone has emerged as one of the most-watched Instagram Reels worldwide. Part...
Bold and Black: Nissan Magnite Kuro Edition Fronts TBWAIndia & OMD India’s New Campaign
Nissan India has rolled out “The Boldest Black,” a visually arresting campaign conceptualized by Nissan United—the integrated team that brings together the creative...
On Independence Day, Tata Tea Premium- Desh Ki Chai leverages AI to celebrate India’s Rich Heritage with ‘Desh Ka Garv- Pradesh Ki Kala’ Campaign
Tata Tea Premium, the flagship tea brand from Tata Consumer Products, continues its unwavering commitment to honoring India’s vibrant cultural heritage with the...
It’s a McD Thing”: McDonald’s India Celebrates Togetherness, Joy, and Everyday Magic
McDonald’s India (West & South) has unveiled its latest brand campaign, ‘It’s a McD Thing’, a heartwarming celebration of togetherness, spontaneity, and everyday...
Tilaknagar Industries Acquires Imperial Blue for ₹4,148 Crore from Pernod Ricard
In one of the biggest deals in India’s alcoholic beverages sector, Tilaknagar Industries, the makers of Mansion House Brandy, has announced the acquisition...
IKEA India Appoints Patrik Antoni as New CEO
IKEA India has named Patrik Antoni as its new Chief Executive Officer, effective August 2025. Under the company’s “One IKEA India” vision, Antoni...
FTA Global Strengthens Leadership Team with Strategic Appointments of Yatin Bhasin and Tasneem Calcuttawala
FTA Global, a dynamic force in the new-age marketing ecosystem, has announced key additions to its leadership team as part of its aggressive...
