PERNOD RICARD INDIA APPOINTS ARCHITA KHANNA AS LEAD – EXTERNAL COMMUNICATIONS

Pernod Ricard India has named Archita Khanna as Lead – External Communications, reinforcing its corporate and brand communications leadership. Based in Gurugram, Khanna will oversee external communications strategy across the company’s premium spirits portfolio. She brings extensive experience from Suntory Global Spirits and Edelman, with expertise in reputation management, storytelling and stakeholder engagement.

Pernod Ricard India has announced the appointment of Archita Khanna as Lead – External Communications, a move that strengthens the company’s leadership team in corporate and brand communications. Based in Gurugram, Khanna will be responsible for shaping and driving the external communications strategy across Pernod Ricard’s diverse portfolio of premium spirits brands, a role that underscores the company’s commitment to enhancing its corporate reputation and consumer engagement in India.  

An award-winning communications professional, Khanna brings a wealth of experience in corporate reputation management, strategic storytelling and stakeholder engagement. Her career spans both leading global communications consultancy and multinational beverage companies, equipping her with a versatile skill set that blends agency expertise with in-house leadership.  

Khanna joins Pernod Ricard India after more than six years with Suntory Global Spirits, where she most recently served as Senior Communications Manager. During her tenure, she held several communications leadership roles, overseeing internal and external communications, events and corporate social responsibility initiatives. She played a pivotal role in delivering brand campaigns and corporate launches, contributing to the company’s reputation and visibility in the competitive spirits market.  

Prior to her time at Suntory, Khanna spent over five years at Edelman, one of the world’s leading communications consultancies. At Edelman, she managed communications mandates for clients across fast-moving consumer goods, consumer technology and healthcare sectors. This experience provided her with a strong foundation in managing diverse communications challenges and building impactful narratives across industries.  

Her appointment at Pernod Ricard India comes at a time when the company is focused on strengthening its brand presence and corporate reputation in a rapidly evolving market. With India’s premium spirits sector witnessing significant growth, Khanna’s expertise in strategic communications is expected to play a crucial role in reinforcing Pernod Ricard’s leadership position and engaging effectively with stakeholders.  

By combining her agency background with in-house corporate experience, Khanna is well-positioned to lead Pernod Ricard India’s external communications agenda. Her track record of delivering high-impact campaigns and managing reputation across complex business environments highlights her ability to align communications strategy with broader business objectives.  

Khanna’s arrival marks a significant step in Pernod Ricard India’s communications journey, reflecting the company’s recognition of the importance of experienced leadership in navigating today’s dynamic media and stakeholder landscape.