campaign
PLAYSTATION’S “IT HAPPENS ON PS5” CAMPAIGN BREAKS THE FOURTH WALL ACROSS AUSTRALIA
PlayStation has launched a striking Australian edition of its global “It Happens on PS5” campaign through Akcelo, EssenceMediacom and Apparition. Using immersive builds...
DEEPIKA PADUKONE LEADS BISLERI’S HIGH-ENERGY #DRINKITUP 2.0 CAMPAIGN
Bisleri has launched #DrinkItUp 2.0, featuring global brand ambassador Deepika Padukone, elevating hydration into a bold lifestyle statement. Set to the track “Run...
Crocs Teams Up with Himesh Reshammiya to Champion Unfiltered Confidence in New Campaign
Crocs has launched a new campaign with Himesh Reshammiya, created by Kulfi Collective, celebrating unfiltered confidence and individuality. Titled “Your Crocs, Your Rizz,”...
NAVI UPI’S ‘HURRYPUR’ CAMPAIGN CELEBRATES THE JOY OF INSTANT PAYMENTS
Navi UPI’s latest campaign, created by Sideways, introduces “Hurrypur” — a fictional fast-paced town celebrating the joy of instant digital payments. Through humor,...
AIRASIA MOVE AND INDONESIA’S TOURISM MINISTRY TEAM UP TO DRIVE MALAYSIAN TRAVEL SURGE WITH #MACAMLOKAL CAMPAIGN
AirAsia MOVE partnered with Indonesia’s Ministry of Tourism for the #MacamLokal campaign, encouraging Malaysians to explore Indonesia “like locals.” Running from July to...
IMEDITATE PARTNERS WITH OBLONG TO TELL PEOPLE THEY DON’T NEED TO THINK SO MUCH
Meditation brand Imeditate has teamed up with Justin Ruben’s Oblong Creative to launch a new campaign encouraging Australians to stop overthinking and start...
