Branding
DITCH THE RAINBOW: WHY LESS COLOUR MEANS MORE CLARITY
Design meetings often default to adding colour, but restraint can sharpen clarity. Monochrome packs stand out against saturated shelves, often reading as premium....
HUNT HANSON GIVES HENKELL A CONTEMPORARY SPARKLE FOR A NEW GENERATION
Independent design agency Hunt Hanson has unveiled a sweeping rebrand for Henkell, refreshing the historic sparkling wine label with a refined monogram, updated...
FUJIFILM NAMED TIME100 MOST INFLUENTIAL COMPANY OF 2026
Fujifilm has been named to the TIME100 Most Influential Companies of 2026 and recognised as an Industry Leader in Hardware. Honoured as a...
A SPRITZ REIMAGINED: HOW TANICA IS BOTTLING AUSTRALIA’S OPEN-AIR LIFESTYLE
A new Australian spritz, TANICA, is challenging Europe’s long-held dominance of aperitif culture by embracing native botanicals and a distinctly local way of...
RYL TEA TAPS CANDY NOSTALGIA WITH JOLLY RANCHER-INSPIRED ICED TEA RANGE
Ryl Tea has partnered with The Hershey Company to launch a new range of sweetened, polyphenol-rich iced teas inspired by Jolly Rancher flavours....
MENKA ASRANI JOINS AMAZON TO LEAD BRANDED CONTENT FOR OTT PLATFORM
Amazon has appointed Menka Asrani as Lead - Studio to drive branded content initiatives for its OTT platform within the Amazon Ads ecosystem....
COACH TURNS THE PAGE ON SPRING STYLE WITH WEARABLE MINIATURE BOOKS
Coach has partnered with Forsman & Bodenfors and Penguin Random House to launch a global collection of fully readable miniature books as bag...
