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Friday , 20 March 2026
Home LEVI’S RETURNS TO THE SUPER BOWL

LEVI’S RETURNS TO THE SUPER BOWL

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LEVI’S RETURNS TO THE SUPER BOWL WITH BOLD “BACKSTORY” CAMPAIGN

After a 23-year absence, Levi’s made a striking Super Bowl comeback with “Backstory,” a cheeky second-quarter spot celebrating denim’s most iconic feature—the butt....

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