Year: 2025
Tilaknagar Industries Enters Premium Whisky Segment with the Launch of Seven Islands
Tilaknagar Industries, maker of Mansion House Brandy, is set to enter India’s booming premium whisky market with its revived brand Seven Islands. Riding...
Shirley Tay to Lead Ogilvy Group Singapore from 2026 as Agency Signals a New Phase of Integration and Growth
Shirley Tay will become CEO of Ogilvy Group Singapore on 1 January 2026, overseeing streamlined operations across Ogilvy Singapore and Grey Singapore while...
V47 Entertainment Launch Marks New Era of Brand-Backed Storytelling Across the Global South
VIRTUE Asia and Goldfinch International have launched V47 Entertainment, a studio-style venture creating brand-backed films, series, and digital universes from the start. As...
‘NATURE HATES A TOSSER’: NSW EPA LAUNCHES BOLD, CONFRONTATIONAL ANTI-LITTERING CAMPAIGN
The NSW EPA’s new “Nature Hates a Tosser” campaign uses angry, watchful wildlife to confront littering behaviour, targeting young men who litter when...
LACOSTE’S ICONIC CROCODILE STEPS ASIDE IN POWERFUL CAMPAIGN FOR ENDANGERED SPECIES
Lacoste replaced its iconic crocodile logo with endangered animals in a limited-edition collection, producing only as many shirts as the number of each...
LAQSHYA MEDIA GROUP UNVEILS LAQSHYA STORYWORKS, APPOINTS RAVI KUDESIA TO LEAD NEW CONTENT DIVISION
Laqshya Media Group has launched Laqshya StoryWorks, a new content studio focused on original IPs, branded entertainment and AI-driven storytelling across OTT, digital...
Publicis London Elevates Trent Patterson to Trent PattersonTrent Patterson Global Creative Momentum
Publicis London has promoted longtime leader Trent Patterson to CEO, marking a new chapter for the agency following a strong year of international...
NUVIE LAUNCHES INDIA’S FIRST PROTEIN COFFEE, BLENDING TASTE, ENERGY, AND NUTRITION IN ONE BOTTLE
Nuvie has introduced India’s first ready-to-drink Protein Coffee, combining 20g of complete protein with authentic coffee and 60mg caffeine. With no added sugar...
HUGGIES INDIA INTRODUCES ‘GEELU MONSTER’ TO SPOTLIGHT BABY WETNESS AND FAST ABSORPTION1
Huggies India’s new campaign features the ‘Geelu Monster’, a character symbolising lingering wetness on a baby’s skin. Based on insights from mothers, the...
PARLE PRODUCTS APPOINTS VINAYAK DESHPANDE AS NEW CHRO TO STRENGTHEN HR LEADERSHIP
Parle Products has appointed Vinayak Deshpande as Chief Human Resources Officer, bringing over 20 years of experience across Amazon, Kerry, GSK, Glenmark, PepsiCo...
