adidas and Arsenal have launched the club’s new third kit for the 2026/27 season, marking the return of the iconic yellow after five years. Inspired by belief, ambition and creativity, the design is central to the ‘Arsenal State of Mind’ campaign, celebrating the club’s unique identity and shared spirit.
Arsenal and adidas have revealed a striking new third kit that embodies the club’s ethos of belief, ambition and creativity. The launch, tied to the ‘Arsenal State of Mind’ campaign, positions Arsenal as more than just a football club, but as a collective mindset shaped by generations of players, supporters and communities who have consistently pushed boundaries and created lasting memories.
The kit sees the return of Arsenal’s iconic yellow, a colour steeped in tradition, making its comeback for the first time in five seasons. Alongside this, the design incorporates a bold reinterpretation of one of the club’s most recognisable visual signatures, ensuring a fresh yet familiar look that resonates with fans worldwide.
‘Arsenal State of Mind’ highlights the club as a place of shared possibility, reflecting a culture of doing things differently and striving for more. This philosophy is mirrored in the new kit, which arrives at a pivotal moment in Arsenal’s history. Fresh from triumphs as Premier League and Champions Cup winners, the club continues to raise standards and set new benchmarks both on and off the pitch.
The campaign underscores Arsenal’s enduring connection to its community, celebrating the creativity and ambition that define its supporters as much as its players. By reintroducing yellow in a modern expression, adidas and Arsenal have crafted a design that bridges heritage with innovation, symbolising the club’s forward momentum while honouring its past.
As Arsenal enters a new era of success, the third kit stands as a visual representation of its evolving identity – bold, ambitious, and rooted in a state of mind that transcends football itself.
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