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A LEGACY BEYOND THE CUP: DILMAH’S HUMAN SERVICE IN TEA
Dilmah Tea’s story is one of purpose beyond profit. Rooted in human service, the brand honours the people who grow tea, the land...
VOLTAS APPOINTS PRASENJIT BASU TO LEAD MARKETING AND CORPORATE COMMUNICATIONS
Voltas has named Prasenjit Basu as its new Head of Marketing and Corporate Communications. Basu, who previously led marketing, product and e-commerce at...
BHAI MEETS BLINKIT: BOAT LIFESTYLE’S PLAYFUL POP-CULTURE CAMPAIGN WITH ARBAAZ KHAN
boAt Lifestyle and Blinkit have teamed up with actor Arbaaz Khan to deliver a witty campaign that settles the ultimate ‘Bhai’ debate. Blending...
PEPSICO EXPANDS HYDERABAD PRESENCE WITH MAJOR OFFICE LEASE
PepsiCo has strengthened its Hyderabad footprint by leasing 91,314 sq. ft. of Grade-A office space at Laxmi Infobahn Tower 4 in Kokapet. Spanning...
TERRAY REALTY LAUNCHES IN BENGALURU WITH MANDATE-DRIVEN MODEL
Terray Realty, founded by seasoned entrepreneur Rayan Munawer, has launched in Bengaluru as a new-age real estate mandate and advisory firm. Built on...
SAUDI ARABIA TURNS WALLS OF REJECTION INTO INVITATIONS
Saudi Arabia has launched a bold campaign transforming graffiti messages of rejection across European cities into invitations to visit the Kingdom. Created by...
GARNIER REDEFINES CLEANSING WITH ‘ME, MICELLAR AND I’
Garnier has launched Me, Micellar and I, a new campaign in Australia and New Zealand with Mel Tracina, positioning cleansing as a daily...
BOOMERANG AWARDS 2026 EXPAND TO SOUTHEAST ASIA WITH JURY PRESIDENTS ANNOUNCED
The Boomerang Awards 2026 have announced Jury Presidents Geia Lopez, Theresa Ong, VJ Anand, Erik Reiff and Rey Tiempo as entries open across...
