Brand Launches
LACOSTE RETURNS TO THE MEDITERRANEAN WITH ORIGINAL AQUA, A FRAGRANCE FILM THAT TURNS A FALL INTO FLIGHT
Lacoste has launched Original Aqua, a woody aquatic fragrance introduced through a cinematic campaign that reimagines the conventions of perfume advertising. Directed by...
SAMSUNG EXPANDS GLASSES-FREE 3D GAMING WITH NEW TITLES FOR ODYSSEY 3D MONITOR
Samsung Electronics has announced expanded support for its glasses-free 3D gaming technology on the Odyssey 3D monitor. Revealed at the GDC Festival of...
CORONA INTRODUCES LASER-ETCHED ‘LIME GUIDES’ TO PERFECT ITS ICONIC BEER RITUAL
Corona has introduced ‘Lime Guides’, laser-etched limes that help drinkers slice the perfect wedge for its bottles and cans. Launched on International Lime...
DAKOTA JOHNSON STARS IN STRIKING NEW CALVIN KLEIN FILM DIRECTED BY GORDON VON STEINER
Calvin Klein has unveiled a new campaign film featuring actor Dakota Johnson in her debut collaboration with the brand. Directed and photographed by...
ASDA UNVEILS BOLD EASTER 2026 RANGE WITH CHERRY BAKEWELL HOT CROSS BUNS AND VEGAN CHOCOLATE EGGS
Asda has revealed its Easter 2026 line-up, featuring inventive bakery and confectionery products such as cherry bakewell hot cross buns and vegan raspberry...
JAMESON INTRODUCES TRIPLE TRIPLE CHESTNUT EDITION TO INDIAN MARKET
Jameson Irish Whiskey has launched its Triple Triple Chestnut Edition in India, introducing a new expression matured in bourbon, sherry and sweet chestnut...
DUNKIN’ EXPANDS READY-TO-DRINK LINE WITH 15OZ ICED ESPRESSO CANS FOR ON-THE-GO COFFEE FANS
Dunkin’ has introduced Dunkin’ Double, a 15oz ready-to-drink iced espresso containing the equivalent of two espresso shots. Launching across major US retailers, the...
SOLITAIRE GRAND HARVEST SETS SAIL WITH POPEYE IN SEASONAL GAME COLLABORATION
Free-to-play mobile game Solitaire Grand Harvest has launched a seasonal collaboration with the iconic sailor Popeye, introducing a nautical-themed storyline and characters from...
