Branding
CADBURY ADDS A CITRUS KICK TO DARK CHOCOLATE WITH LAUNCH OF BOURNVILLE ORANGE
Cadbury has unveiled Bournville Orange, a new dark chocolate combining 70 per cent cocoa with a citrus twist. The launch marks the first...
VITAL PROTEINS COLLAGEN SPARKLING BRINGS BEAUTY TO HYDRATION
Vital Proteins introduces Collagen Sparkling, a refreshing wellness drink infused with VERISOL collagen peptides, Vitamin C, and zero sugar. Available in Strawberry Blossom,...
SKOOPY BRINGS SIMPLICITY TO EVERYDAY NUTRITION
Skoopy, created by Aupe Design Co, is a functional nutrition brand tailored for fast-paced lifestyles. With high-protein, zero-sugar, lactose- and gluten-free shakes, it...
PRICKLEE REBRANDS AS NATURAL HYDRATION LEADER WITH $2M BOOST
Pricklee has rebranded from “cactus water” to “natural hydration” as it eyes mainstream growth, backed by a $2 million seed round featuring Whole...
STARBUCKS INDIA INTRODUCES PROTEIN COLD FOAM ADD-ON THROUGH PARTNERSHIP WITH SUPERYOU
Starbucks India has partnered with nutrition brand SuperYou to launch a protein-enriched cold foam add-on across more than 500 stores nationwide. Priced at...
SPINDRIFT BREAKS NEW GROUND WITH ICED TEA LAUNCH
Spindrift is expanding beyond sparkling water with its first non-carbonated line, Spindrift Iced Tea. Featuring four fruit-forward flavours, the range debuts in 12...
SPRITE UNVEILS LIMITED-EDITION BASKETBALL CANS CELEBRATING NBA TEAMS AND UNRIVALED STARS
Sprite has launched limited edition cans celebrating 17 National Basketball Association teams and players from the Unrivaled women’s three-on-three league, extending its long-running...
MAD MUSE BRANDING BY BLOOM BÜRO REIMAGINES TONIC PACKAGING AS A CATALYST FOR HOME MIXOLOGY
Bloom Büro has unveiled Mad Muse, a bold new brand identity for two tonic-based product lines designed to inspire home mixology. Through striking...
