Case Studies
SOME OF THE WORLD’S BEST WHISKIES ARE COMING FROM INDIA
India and Taiwan are reshaping the global whisky map, with climates that accelerate maturation and create bold, distinctive flavours. Indian single malts, often...
BURGER KING AND OGILVY’S BALLPARK ILLUSION SERVES UP DEBATE
Burger King, with de la cruz Ogilvy, turned heads at the World Baseball Classic by playfully reimagining stadium food. Their clever illusion challenged...
PARLE-G’S UGADI CAMPAIGN CELEBRATES LIFE’S BITTERSWEET MOMENTS
Parle-G’s Ugadi campaign draws inspiration from the traditional Bevu Bella ritual, highlighting life’s blend of sweetness and bitterness. Through a simple yet powerful...
KITKAT AND FORMULA 1 UNVEIL LIFE-SIZE CHOCOLATE RACING CAR AT SILVERSTONE
A life-size racing car made entirely of chocolate has been unveiled through a creative collaboration between KitKat and Formula 1 at Silverstone. Weighing...
INDIA WELCOMES THE “GREEN FAIRY” AS LA ANANTA ABSINTHE DEBUTS
India has entered the storied world of absinthe with the launch of La Ananta Absinthe by Craft Alcobev in Goa. Once banned across...
IKEA CELEBRATES THE EMOTIONAL MEANING OF HOME IN NEW GLOBAL CAMPAIGN BY MCCANN
IKEA’s new global campaign, created by McCann, explores the emotional meaning of home, presenting it as more than a physical space. Centred on...
GAP AND YOUNG MIKO TURN SPRING CAMPAIGN INTO MUSIC-DRIVEN CELEBRATION OF LATIN CULTURE
Gap has partnered with GRAMMY-nominated Latin artist Young Miko for a vibrant spring campaign built around a music video celebrating Latin culture and...
DAKOTA JOHNSON STARS IN STRIKING NEW CALVIN KLEIN FILM DIRECTED BY GORDON VON STEINER
Calvin Klein has unveiled a new campaign film featuring actor Dakota Johnson in her debut collaboration with the brand. Directed and photographed by...
