Case Studies
PENELOPE BOURBON ELEVATES CRAFT WITH PRESTIGE-FOCUSED WATERMARK DESIGN FOR ITS ESTATE COLLECTION
Penelope Bourbon’s new Estate Collection showcases aged 10–11-year expressions paired with an elegant visual identity featuring a peony-in-shield emblem. From the meticulously crafted...
JOHNNIE WALKER ELEVATES LUXURY WHISKY EXPERIENCES WITH GLOBAL POP-UPS AND COUTURE COLLABORATION
Johnnie Walker has expanded its luxury whisky experiences with a Changi Airport pop-up, offering rare tastings and personalised gifting, alongside the Singapore launch...
BEER, REINVENTED: HOW EPIC CLEANTEC IS TURNING SHOWER WATER INTO A SUSTAINABLE BREWING REVOLUTION
Epic Cleantec has unveiled two beers—Shower Hour IPA and Laundry Club Kölsch—crafted using highly purified recycled water from showers and laundry systems. By...
TANU MUINO AND MOTHER LONDON BRING MARKS & SPENCER’S FALL 2025 VISION TO LIFE
UnderWonder Content’s acclaimed director Tanu Muino teams up with global creative agency Mother London for Marks & Spencer’s Fall 2025 campaign. Blending bold...
ASIAN PAINTS BECOMES OFFICIAL COLOUR PARTNER OF INDIA HOME CRICKET, ADDING NEW VIBRANCE TO THE NATION’S FAVOURITE GAME
Asian Paints has been announced as the Official Colour Partner of India Home Cricket, marking a landmark partnership with the BCCI. The brand,...
Amul Honours Dr. Verghese Kurien, the Visionary Behind India’s White Revolution
On Dr. Verghese Kurien’s 104th birth anniversary, Amul pays tribute to the Milkman of India, whose cooperative model transformed rural livelihoods and made...
AUDI RACES INTO A NEW ERA AS IT JOINS FORMULA 1 WITH PERFORMANCE-DRIVEN VISION
Audi’s entry into Formula 1 marks a transformative moment for the brand, reinforcing its global competitiveness and long-standing legacy of performance. Guided by...
FREMANTLE AUSTRALIA ELEVATES ELLIE MADRITSCH AND ANNA CURTIS TO LEAD ITS NEXT ERA OF SCRIPTED STORYTELLING
Fremantle Australia has promoted Ellie Madritsch to Head of Development and Anna Curtis to Creative Producer, strengthening its scripted division with homegrown talent....
