Case Studies
KWALITY WALL’S BREAKS AWAY FROM HUL, SCOOPS OUT A BOLD NEW FUTURE AS A STANDALONE BRAND
Kwality Wall’s is entering a transformative new era as it demerges from Hindustan Unilever and unveils a fresh board to drive its independent...
KELLANOVA CELEBRATES FAMILY BONDS IN NEW KELLOGG’S MUESLI CAMPAIGN FEATURING TANUJA AND KAJOL
Kellanova’s new Kellogg’s Muesli campaign brings real-life warmth to the breakfast table with mother–daughter icons Tanuja and Kajol. Centered on the 12-in-1 Power...
Desi Oon: Wool-Crafted Film from India Wins Global Honour at Manchester Animation Festival
Studio Eeksaurus’ stop-motion film Desi Oon, crafted entirely from Deccani wool, has won at the Manchester Animation Festival, bringing global attention to India’s...
COKE STUDIO UNVEILS “OXYGEN AROUND U,” A CROSS-REGIONAL MUSIC QUEST FEATURING BINI, PEKING DUK, KITA ALEXANDER AND DRAX PROJECT
Coke Studio’s new release, “Oxygen Around U,” unites BINI, Peking Duk, Kita Alexander, Drax Project and the Orchestra of the Filipino Youth in...
BLACK DUCK RUM REVIVES PROHIBITION LEGEND THROUGH BOLD NAUTICAL DESIGN
Chad Michael Studio has created a striking visual identity for Black Duck Rum, inspired by the legendary Prohibition-era rum-running vessel known for its...
NEYMAR AND FATHER ACQUIRE FULL RIGHTS TO PELÉ BRAND IN LANDMARK RS. 160-CRORE DEAL
Neymar Jr. and his father have purchased the entire Pelé brand—including name, image, and merchandise rights—for Rs. 160 crore, marking a historic transfer...
DEEPINDER GOYAL TESTS BRAIN-FLOW WEARABLE AS TEMPLE VENTURE SPARKS INTEREST
Zomato founder Deepinder Goyal is exploring neurotech with a prototype wearable that tracks cerebral blood flow in real time. Hinted to be part...
HERO MOTOCORP TO SPIN OFF VIDA EV UNIT, TARGETS 2030 STOCK MARKET DEBUT AS SALES CROSS 1 LAKH
Hero MotoCorp plans to hive off its electric division, VIDA, and list it by 2030 as the brand’s sales surge past one lakh...
