Case Studies
AGENCIES NEED TO MOVE BEYOND DASHBOARDS: YASH CHANDIRAMANI ON BUILDING ADMATAZZ THROUGH MARKETING SCIENCE AND CONTRARIAN THINKING
In an industry increasingly driven by dashboards, attribution models, and short-term performance metrics, Yash Chandiramani has built his agency on a markedly different belief system...
TORRES 10 PLAYS THE BEAUTIFUL GAME WITH DRAGON ROUGE
Dragon Rouge’s London studio has teamed up with Miguel Torres to unveil the Torres 10 Playmaker Series, a limited-edition packaging range celebrating football’s...
GULF OIL CELEBRATES 125 YEARS OF TRUST AND PROGRESS
Gulf Oil marks its 125th anniversary with a global celebration of trust, partnership, and progress. From its beginnings in 1901 to becoming a...
JOS ALUKKAS DANCES INTO ELEGANCE WITH BALLÉ COLLECTION
Jewellery retailer Jos Alukkas has unveiled the Ballé Collection, a signature line inspired by ballet’s grace and resilience. Featuring flowing silhouettes and vibrant...
A TASTE OF TASMANIA AWAITS AT SYDNEY AIRPORT
LARK has unveiled a travel-exclusive tasting bar at Sydney Airport in partnership with Heinemann Oceania and Azzurra Enterprise. Running until early July, the...
JONATHAN BAILEY FRONTS GLOBAL MARTINI CAMPAIGN
Bacardi has unveiled a worldwide activation for its Martini brand starring English actor Jonathan Bailey as The Martini Man. Centred on the Martini...
A DAD’S DAY OUT: HILTON COLOMBO RESIDENCES AND HAMEEDIA CELEBRATE FATHERS IN STYLE
Hilton Colombo Residences is marking Father’s Day with a special brunch experience, A Dad’s Day Out at FLOW, in partnership with Hameedia. Combining gourmet...
SUBWAY MALAYSIA FOLDS CULTURE INTO ITS LATEST CAMPAIGN
Subway Malaysia has unveiled The Subway Fold, a new handheld format launched with Beatnk under the platform “A Whole New Way to Subway.”...
