Case Studies
METRO BRANDS WELCOMES LEARNING STRATEGIST APARNAA J., SIGNALS STRONG FOCUS ON LEADERSHIP-LED GROWTH
Metro Brands Limited has appointed Aparnaa J. as Head of Talent Development, bringing 17+ years of expertise in digital learning, leadership development, and...
ABSOLUT & SPRITE WAGER ON SPONTANEITY: HOW TWO GLOBAL ICONS ARE REDEFINING SINGAPORE’S READY-TO-DRINK CULTURE
Absolut Vodka and Sprite have launched a ready-to-drink 5% ABV canned cocktail in Singapore, targeting spontaneous social moments. Positioned as a premium yet...
UBER FLIPS THE SCRIPT ON DRIVING CULTURE WITH CHEEKY NEW ‘CAN’T DO THAT IF YOU’RE DRIVING’ CAMPAIGN
Uber isn’t merely advertising a ride — it’s trying to upend a mindset. Its latest brand platform in Australia and New Zealand, titled...
BHARAT TAXI: A FAIR WAY TO TRAVEL
The Indian government has launched a new taxi service called Bharat Taxi. This service is different from other taxi services like Ola and...
TELANGANA RISING: A NEW ERA OF GROWTH AND GLOBAL PARTNERSHIPS
Telangana, India's fastest-growing state, invites Australian companies to partner in its growth journey. With a secure, investor-friendly ecosystem and world-class infrastructure, Telangana offers...
THE ELIXIR OF TIMELESSNESS: ABSOLUT VODKA’S ENDURING LEGACY
Absolut Vodka, voted America's #1 Spirits Brand in TIME World's Best Brands 2025, is a timeless icon symbolizing creativity, inclusion, and authenticity. With...
ECOCARRY: WHERE FASHION MEETS SUSTAINABILITY AND EMPOWERMEN
EcoCarry creates eco-friendly tote bags from 100% organic cotton, promoting sustainability and women's empowerment. Each bag is handcrafted by skilled women artisans, providing...
THE TASTE OF KERALA IN DELHI
Annie's Kerala Kitchen has launched its new restaurant in Mayur Vihar Phase 1, Delhi, bringing authentic Kerala flavors to the neighborhood. The grand...
