International News
LePub Singapore names Penny Sadlier as MD, Announces Five Senior Hires
LePub Singapore has named Penny Sadlier as its new Managing Director, bringing over 20 years of experience in brand-building and integrated campaign leadership...
Australians and New Zealanders call for brand honesty TRA reveals results of latest Mood of the Nation study: “Are we nearly there yet”
In a landscape marked by uncertainty and cynicism, honesty and authenticity have emerged as the top priorities for brands wanting to connect meaningfully...
AUSTRALIA’S BOLDEST NETWORK SBS LAUNCHES NEW BRAND CAMPAIGN: ‘WE GO THERE’
As SBS celebrates its 50th birthday in 2025, the public broadcaster has launched a new campaign highlighting its distinctive position in Australian media....
GMSV launches ‘Made for More’ campaign unveiling GMC Yukon Denali in ANZ via MBCS and CRATER
General Motors Specialty Vehicles (GMSV) has launched its bold new multi-platform campaign “Made for More” via MBCS, unveiling its new flagship 2025 GMC...
ASICS Paws Into the Spotlight: Felix the Dog Named Brand Ambassador
ASICS, the renowned Japanese athletic brand, has officially appointed Felix the Samoyed as its newest (and most surprising) brand ambassador. This move comes...
Pollen & The Arthritis Movement Launch AI-Powered App ‘Clara’ to Empower Australians Living with Arthritis
Leading digital agency Pollen has partnered with The Arthritis Movement to launch Clara, a groundbreaking AI-powered app designed to revolutionise how Australians manage...
AKQA Expands Creative Leadership in APAC with New Executive Appointments: Sarah McGregor Joins as Executive Creative Director, Australia; David Clarke Elevated to Executive Experience Design Director, APAC
AKQA Australia is pleased to announce the appointment of Sarah McGregor as Executive Creative Director, reinforcing the agency’s creative leadership in the region....
Telstra turns art sceptics into artworks to inspire more Aussies to get “Into Art” via +61 and Bear Meets Eagle On Fire
Telstra today launched ‘Into Art’, an initiative encouraging Aussies who aren’t “into art” to reconsider their view. Created by +61 and Bear Meets...
