News
IKEA BEGINS GLOBAL MEDIA LANDSCAPE ASSESSMENT WITH AGENCY INFORMATION REQUEST
IKEA has issued a request for information to several media agencies as part of a routine evaluation of the global media landscape. The...
NOLIMIT UNVEILS ‘LIMITLESS CARING’ RAMADAN CAMPAIGN TO STRENGTHEN COMMUNITY SPIRIT
Sri Lanka’s leading fashion retailer NOLIMIT has launched its Ramadan campaign, ‘Limitless Caring’, highlighting the brand’s commitment to compassion and community support. The...
NIKE’S AFTER DARK TOUR RETURNS TO LIGHT UP WOMEN’S RUNNING WORLDWIDE
Nike is reviving its After Dark Tour, a global women’s running series spanning seven major cities. Combining races with community events, the initiative reflects...
ROKU GIN UNVEILS NORYO TEA EDITION, A SUMMER-INSPIRED CELEBRATION OF JAPANESE CRAFT
Roku Japanese Gin from the House of Suntory has launched the limited-edition Noryo Tea Edition, inspired by Japan’s summer tradition of seeking coolness....
PUBLICIS ACQUIRES ADGEAI TO STRENGTHEN PREDICTIVE MEASUREMENT AND CREATIVE INTELLIGENCE
Publicis Groupe has acquired AI-driven measurement firm AdgeAI to strengthen predictive creative performance capabilities. The integration will combine AdgeAI’s analytics technology with Publicis’...
NESTLÉ LANKA PLANS RS. 9 BILLION EXPANSION AS IT MARKS 120 YEARS IN SRI LANKA
Nestlé Lanka will invest around Rs. 9 billion in expanding manufacturing operations as it marks 120 years in Sri Lanka. The move aims...
DAILY COMPOUNDS ENTERS INDIAN FRAGRANCE MARKET WITH SCIENCE-LED, TRANSPARENT APPROACH
Daily Compounds, a new fragrance label founded by Sharvi Mehta, has launched in India with a science-first philosophy that prioritises ingredient transparency and...
TBWA\MEDIA ARTS LAB APPOINTS ANKITA TOBIT AS CREATIVE DIRECTOR IN LONDON
TBWA\Media Arts Lab has appointed Ankita Tobit as Creative Director in its London office. Working with the agency’s leadership team, Tobit will help...
