CULTFIT SECURES $47 MILLION FROM TEMASEK

Cultfit has raised $47 million (Rs 440 crore) from Temasek via MacRitchie, per RoC filings. The Bengaluru-based fitness startup, founded in 2016, offers online and offline services including gyms, training, and retail. The investment highlights strong confidence in India’s expanding fitness and wellness sector, positioning Cultfit for further growth.

Fitness startup Cultfit has raised $47 million (Rs 440 crore) from Singapore-based Temasek through its investment arm MacRitchie, according to filings with the Registrar of Companies. The board approved the allotment of 90,98,052 shares at Rs 483.62 each, signalling a major vote of confidence in the Bengaluru-based company’s growth trajectory.  

Founded in 2016 by Mukesh Bansal and Ankit Nagori, Cultfit has steadily built a reputation as one of India’s most prominent fitness and wellness platforms. Its hybrid model combines online and offline services, offering group and individual workouts at Cult.fit centres, access to partner gyms, digital training programmes, and retail options both physical and online. This multi-pronged approach has allowed the company to tap into India’s evolving fitness culture, where consumers increasingly seek convenience, community, and technology-driven solutions.  

The latest funding round underscores the growing investor appetite for health and wellness ventures in India, a sector that has seen rapid expansion in recent years. With rising awareness about fitness and lifestyle choices, startups like Cultfit are well-positioned to capture market share by blending accessibility with innovation. Temasek’s investment, routed through MacRitchie, not only strengthens Cultfit’s financial base but also signals confidence in its ability to scale operations and deepen its presence across urban and semi-urban markets.  

Cultfit’s journey reflects broader shifts in consumer behaviour. The pandemic accelerated demand for online fitness solutions, while the return to physical centres highlighted the enduring appeal of in-person workouts. By straddling both worlds, Cultfit has created a resilient model that caters to diverse preferences. Its retail arm further complements the ecosystem, offering fitness gear and nutritional products that reinforce brand loyalty.  

For Temasek, the deal aligns with its strategy of backing companies that combine strong consumer engagement with long-term growth potential. The investment is expected to fuel Cultfit’s expansion plans, including opening new centres, enhancing digital offerings, and strengthening partnerships. As India’s fitness industry continues to mature, Cultfit’s ability to integrate lifestyle, technology, and wellness could set it apart in a competitive landscape.