The India-centric narrative is led by Aishwarya Rai Bachchan, who serves as both the face and the voice of the campaign. A long-standing...
ByCreativeBrandsMagSeptember 1, 2025When the International Advertising Association (IAA) announced the induction of Prasoon Joshi into its prestigious Hall of Fame, it was more than just...
ByCreativeBrandsMagAugust 18, 2025Dettol, India’s leading germ protection brand, has announced cricket legend and “Captain Cool” Mahendra Singh Dhoni as the new face of its Soaps,...
ByCreativeBrandsMagMay 28, 2025McCann Worldgroup (MWG) India has announced a pivotal restructuring of its leadership team, naming Kamal Basu as Executive Director and Chief Growth Officer,...
ByCreativeBrandsMagApril 15, 2025McCann, which won the creative and strategic mandate for Expo 2020 in the Indian region, has designed a high-octave campaign that will be...
ByCreativeBrandsMagOctober 7, 2020