AGENCY
WPP UNWRAPS EMOTION-LED, TECH-DRIVEN HOLIDAY CAMPAIGNS FOR 2025
WPP’s 2025 holiday campaigns blend emotional storytelling, technology, and data-driven strategy to engage diverse audiences. From nostalgic family narratives to inclusive, sustainable themes,...
GLOBAL PRODUCTION COMPANY CANADA JOINS M25 NETWORK TO EXPAND PRESENCE ACROSS ASIA
Barcelona-based production company CANADA has joined the m25 network for Asian representation, strengthening its global footprint. The move follows major wins, including a...
OMNICOM MERGES MCCANN AND MULLENLOWE SINGAPORE UNDER SINGLE MCCANN BANNER
Following Omnicom’s acquisition of Interpublic, McCann and MullenLowe Singapore will merge into one creative agency led by Paul Soon and Gonzalo Olivera. The...
JOSY PAUL CONTINUES AS BBDO INDIA CHIEF AFTER OMNICOM–IPG MERGER, SIGNALLING CREATIVE CONTINUITY
Josy Paul will remain Chief of BBDO India following the Omnicom–IPG merger, ensuring leadership continuity at one of India’s most influential agencies. A...
INMA LAUNCHES FIRST-EVER MEDIA ADVERTISING WEEK IN NEW YORK FOR 2026
INMA will host the inaugural Media Advertising Week in New York from December 7–10, 2026, uniting global advertising and news media professionals. The...
MAAD COLLECTIVE LAUNCHES AS 100% FEMALE-OWNED CREATIVE FORCE CHALLENGING INDUSTRY NORMS
MAAD Collective, a new 100% female-owned creative collective founded by industry veterans Mehreen Ahmed and Angela Denise, has launched in Sydney with a...
OMNICOM RECASTS ITS IDENTITY AFTER IPG ACQUISITION AMID SWEEPING STRUCTURAL OVERHAUL
Following its acquisition of IPG, Omnicom is undergoing a major reorganisation spanning leadership, media, data platforms and workforce reductions. Beneath the transformation, the...
GEELY AUTO AUSTRALIA SHIFTS CREATIVE AND MEDIA DUTIES TO BASTION
Geely Auto Australia has appointed independent agency Bastion to manage its creative and media accounts following a review of its agency roster. The...
