Brands
UNILEVER TO ACQUIRE U.S. GREENS SUPPLEMENT BRAND GRÜNS
Unilever has signed an agreement to acquire Grüns, a U.S.-based Greens Supplement company founded in 2023 by Chad Janis. The move strengthens Unilever’s...
PORSCHE UNVEILS OPEN-TOP GT3, MERGING MOTORSPORT PRECISION WITH CABRIOLET FREEDOM
Porsche has introduced the 911 GT3 S/C, an open-top evolution of its iconic GT3, combining motorsport engineering with a fully automatic convertible roof....
HAVAS RED LAUNCHES ECHOWEAVE TO HELP BRANDS NAVIGATE AI-DRIVEN DISCOVERY ERA
HAVAS Red has unveiled EchoWeave, a global specialisation aimed at helping brands optimise their presence across AI-driven platforms. As generative AI reshapes search...
PERCEPT CRAFTS GLACIER-INSPIRED IDENTITY TO POSITION ONERA VODKA AS A LUXURY CONTENDE
Percept Brand Design Agency has unveiled a refined identity for Onera Vodka, elevating its positioning through glacier-inspired design rooted in Sweden’s Storglaciären. The...
BRANDON AND BAKEAWAY SPARK DOH! – A NEW ERA FOR BAKE-AT-HOME COOKIE DOUGH
Independent agency Brandon has partnered with BakeAway to launch Doh!, a playful new bake-at-home cookie dough brand. Rolling out across Tesco, Asda, Ocado...
THE NORTH FACE BASE CAMP DUFFEL MARKS 40 YEARS WITH RUGGED REINVENTION
The North Face has unveiled a rugged update to its iconic Base Camp Duffel, celebrating 40 years since its launch. Long regarded as...
VICTORIA’S SECRET NAMES TRIPTII DIMRI AS FIRST INDIAN BRAND AMBASSADOR
Victoria’s Secret has appointed actress Triptii Dimri as its first Indian brand ambassador, unveiling a teaser for its Summer Signature campaign. Conceptualised by...
MIGHTY UNION ELEVATES ANGELA HERBST TO PRESIDENT AMID STRONG GROWTH
Mighty Union has promoted Angela Herbst to President, recognising her leadership in driving growth and strengthening the agency’s focus on “critical brands.” Herbst,...
