Brands
KIA’S OMBC CREATES THE FIRST MOMENT OF THE FIFA WORLD CUP
Kia’s Official Match Ball Carrier programme creates the first moment of the FIFA World Cup™, inviting children to deliver the ball to the...
RAISING A TOAST TO WORLD GIN DAY: FROM BIRMINGHAM BEGINNINGS TO INDIA’S CRAFT REVOLUTION
World Gin Day, celebrated globally on June 13, has grown from a Birmingham bartender’s idea into an international juniper festival. With India’s craft...
TUMI BRINGS MEDITERRANEAN SPIRIT TO MUMBAI
TUMI unveiled its Spring 2026 collection in Mumbai with an immersive evening inspired by the Mediterranean coast. Guests explored signature styles through creative...
GUCCI MONTE CARLO WEAVES SUMMER INTO A WORLD OF DESIRE
Gucci’s Monte Carlo campaign transforms fashion into atmosphere, weaving summer’s fluidity into a world of desire. More than garments, it offers storytelling, emotional...
MELODY FINDS A NEW SCOOP: VADILAL AND PARLE PARTNER FOR ICE CREAM INNOVATION
Vadilal Industries and Parle Products have launched Melody Ice Cream, extending the beloved caramel-chocolate confectionery into the frozen Ice Cream category. Through a...
HAVAS PLAY STRENGTHENS NORTH AMERICAN PRESENCE WITH ARCHRIVAL ACQUISITION
Havas has acquired a majority stake in youth culture and experiential agency Archrival, expanding Havas Play’s footprint in North America. The move underscores...
AJ BOND DISTILLERY LAUNCHES FLAGSHIP TENNESSEE WHISKEY
AJ Bond Distillery has unveiled its flagship Tennessee Whiskey, marking Sazerac’s first entry into the category. Crafted by Master Distillers Allisa Henley and...
MAKER’S MARK AND LUCIEN LAVISCOUNT RAISE A GLASS TO QUALITY OVER CONVENIENCE
Maker’s Mark Whisky has teamed up with British actor Lucien Laviscount for a new short film celebrating the value of intention, craftsmanship and...
