Breaking Campaigns
AJIO X REBLE: IDENTITY WITHOUT APOLOGY
AJIO’s latest collaboration with Reble, the voice of Meghalaya’s raw subculture, celebrates fearless individuality. The campaign, “Identity Without Apology,” rejects mainstream dilution, embracing...
THE BODY SHOP MARKS 50 YEARS WITH ‘REBELLIOUS BY NATURE’
The Body Shop celebrates its 50th anniversary with the campaign film Rebellious by Nature, fronted by Mandira Bedi, Sumedh Mudgalkar, and Diksha Singh....
VEDICA ELEVATES LUXURY WITH RANA DAGGUBATI IN NEW CAMPAIGN
Bisleri International’s Vedica has launched its latest campaign, A Life Full of Altitude, featuring actor Rana Daggubati. The film marks a shift in...
BURGER KING INDIA TURNS UP THE HEAT WITH KOREAN SPICY FEST SEASON 2
Burger King India has unveiled Korean Spicy Fest Season 2: Kimchi Fire, expanding its menu to eight products infused with bold Korean flavours....
MELTING MOMENTS: KWALITY WALL’S CAMPAIGN ON GLOBAL WARMING
Kwality Wall’s launched a striking minimalist campaign linking melting ice cream to global warming. Using empty cups and vanishing treats, the brand made...
HONDA’S HYBRID CR-V HITS THE RIGHT NOTE IN AUSTRALIA
Honda Australia has unveiled its new CR-V hybrid with a creative stunt that blends engineering precision and cultural flair. A 50-year-old record player...
2DEGREES URGES KIWIS TO SWAP SCROLLING FOR CALLING WITH ‘RING RING’ CAMPAIGN
2degrees and TBWA New Zealand unveil ‘Ring Ring’, a limited-edition thumb ring engraved with a loved one’s number, encouraging Kiwis to prioritise phone...
BAUDUCCO REMOVES BREAD TO PROVE ITS ESSENTIAL ROLE IN BOLD NEW CAMPAIGN
Bauducco has launched a provocative campaign stripping bread from classic foods to highlight its importance. Created by Ampfy, the initiative spans OOH, digital,...
