Breaking Campaigns
PARLE MAGIX TAPS EVERYDAY IMAGINATION WITH ‘MASTI KA FIX’ CAMPAIGN
Parle Products launches its ‘Masti Ka Fix’ campaign for Parle Magix, celebrating imagination and everyday fun. Through a playful film featuring children transforming ordinary...
COCA-COLA INDIA’S ANIME ADVENTURE FOR CHARGED PRO
Coca-Cola India launches Charged Pro with a hand-drawn anime campaign by WPP Open X, Ogilvy Gurugram, and Hungry Films. Set in Varanasi, the...
MONZO ENTERS IRELAND WITH PLAYFUL CAMPAIGN AS 100,000 JOIN WAITLIST FOR DIGITAL BANKING SHIFT
Digital bank Monzo has launched in Ireland with a 100,000-strong waitlist, signalling strong demand. Backed by a humorous, locally rooted campaign by BBH...
NAVI UPI RACES AHEAD WITH FORMULA ONE-INSPIRED CAMPAIGN SET IN ‘HURRYPUR’
Navi has launched a high-energy campaign imagining a town where life moves at Formula One speed. Conceptualised by Sideways Consulting, the film uses...
MCDONALD’S SERVES UP SPECTACLE AS HARLEM GLOBETROTTERS BRING FLAIR TO ‘DUNKED’ CAMPAIGN
McDonald’s Australia teams up with the Harlem Globetrotters to launch its ‘Dunked Korean Sticky BBQ’ range, blending fast food with basketball theatrics. Created...
TELSTRA CAMPAIGN BRINGS SATELLITE MESSAGING TO LIFE ACROSS AUSTRALIA’S MOST REMOTE LANDSCAPES
Telstra has unveiled a new campaign showcasing its Satellite Messaging technology through three imaginative stop-motion films. Created with Bear Meets Eagle On Fire...
LACOSTE POLO SHIRT: A TIMELESS ICON REINVENTED
Lacoste has reaffirmed the enduring legacy of its polo shirt, first designed by René Lacoste, with a fresh campaign highlighting its constant reinvention....
ALIA BHATT JOINS MYNTRA AS BRAND AMBASSADOR, LAUNCHES GLOW UP DAYS CAMPAIGN
Myntra has appointed Alia Bhatt as its brand ambassador for both its core fashion platform and Myntra Beauty, unveiling her first campaign to...
