Campaigns
SMALL ACTS, BIG CHANGE: NEW CAMPAIGN URGES AUSTRALIANS TO RETHINK YOUTH HOMELESSNESS
A new campaign for Youth Off The Streets challenges apathy towards youth homelessness in Australia, highlighting how small gestures can transform lives. Through real-life stories...
APPLE TURNS ALBUM LAUNCH INTO IMMERSIVE PUZZLE WITH “HVL BY MCK” SHOT ON IPHONE 17 PRO
Apple collaborates with Media Arts Lab Southeast Asia, Vietnamese rapper MCK and director Phương Vũ to unveil a 360-degree album trailer shot entirely on iPhone...
PARLE MAGIX TAPS EVERYDAY IMAGINATION WITH ‘MASTI KA FIX’ CAMPAIGN
Parle Products launches its ‘Masti Ka Fix’ campaign for Parle Magix, celebrating imagination and everyday fun. Through a playful film featuring children transforming ordinary...
COCA-COLA INDIA’S ANIME ADVENTURE FOR CHARGED PRO
Coca-Cola India launches Charged Pro with a hand-drawn anime campaign by WPP Open X, Ogilvy Gurugram, and Hungry Films. Set in Varanasi, the...
MONZO ENTERS IRELAND WITH PLAYFUL CAMPAIGN AS 100,000 JOIN WAITLIST FOR DIGITAL BANKING SHIFT
Digital bank Monzo has launched in Ireland with a 100,000-strong waitlist, signalling strong demand. Backed by a humorous, locally rooted campaign by BBH...
UBER’S IPL CAMPAIGN HIGHLIGHTS BIKE RIDES AT ₹25
Uber’s IPL campaign departs from celebrity-led ads, focusing instead on Uber Bike rides at ₹25. Partnering with hip-hop artists Divine and Roll Rida,...
FANTA LEVELS UP WITH GLOBAL GAMING CAMPAIGN IN COLLABORATION WITH XBOX AND ACTIVISION BLIZZARD
Fanta has launched a global gaming campaign in collaboration with Xbox and Activision Blizzard, bringing together five iconic gaming franchises in a special-edition...
WHEN COLOUR BECOMES VOICE: TANISHQ HUES TURNS GEMSTONES INTO STORIES
Tanishq’s latest campaign, Hues, transforms natural gemstones into expressions of identity and emotion, brought alive by actor Tripti Dimri. Conceptualised by MullenLowe Lintas...
